Joana Marie Gareza-Garcia

GEO + AI Productivity Lead @ Tagline 360

About

With over a decade of experience in the advertising industry, Joana brings a deep understanding of client relations, media planning, and campaign strategy. She began her career as a Partner Advisor at DPC Yellow Pages (back when printed directories were still a thing) and later transitioned into digital advertising at Ambient Digital, where she rose through the ranks from Junior Account Manager. Now leading as Associate Planning Director at DO Agency, Joana shapes integrated marketing and communications strategies, bridging media, creative, and campaign planning to deliver cohesive brand experiences. Over the years, she has steered campaigns across industries including automotive, personal care, cosmetics, and hospitality—proving she can market a car, a lipstick, or a hotel getaway with equal flair. Recognized for her sharp instincts and collaborative approach, Joana continues to drive meaningful brand connections through thoughtful, results-driven marketing.

Country

City

United States

Industry

Marketing & Advertising

Skill

Strategic Planning, Integrated Marketing, Superior Selling, Copy Editing, Layout Design, News and Feature Writing, Content Writing, Oral Communication, Account Management, Advertising, Marketing, Direct Marketing, Marketing Strategy, Digital Marketing, Online Advertising, Marketing Communications, Digital Media, Google Adwords, Email Marketing, Social Media

Experience

GEO + AI Productivity Lead

Tagline 360

2026-4 - Present · 6 mos

New York, United States

I prospect for and close GEO and AI productivity clients across the US and UK markets — running live AI visibility audits in every discovery conversation to show businesses exactly where they stand when potential clients search using AI tools. Every prospect conversation starts with one question — "Is your business invisible to AI?" — and a live demo that answers it on the spot. No decks. No hypotheticals. Just what the AI actually says, right now.

Associate Planning Director

DO.AGENCY

2015-4 - 2026-3 · 11 yrs

Driving end-to-end strategy across media, creative, and integrated marketing communications. I lead the development of data-driven media plans and IMC strategies, while shaping overall campaign direction from positioning and messaging to creative executions. My role bridges strategic insight with creative innovation to deliver impactful, cohesive brand campaigns that connect with audiences and achieve business goals.

Partner Advisor

Directories Philippines Corporation

2014-4 - 2015-4 · 1 yr 1 mo

DPC Place Building 2322 Don Chino Roces Ext. Makati

Managed client relationships and end-to-end advertising solutions across print and digital Yellow Pages platforms. Responsible for business development, sales presentations, and campaign servicing—helping brands maximize visibility and connect with target customers through effective directory advertising.