Jonathan Reed
Independent marketing, research, communications consultant
About
Custom marketing research can do the remarkable: answer your questions Focused attention to objectives, methodology, data quality, and implications from research findings for marketing intelligence ~ Seasoned marketing research professional ~ End-to-end survey design and execution ~ Qualitative research a specialty ~ Developing research conclusions to make informed decisions Partnership equals results Success comes from working together. Your insights, concerns, and priorities become my own. Together we can accomplish your goals. Unlike the case with larger firms, clients who work with me enter into a functional partnership for the duration of the project to ensure the fundamental objective of marketing research: to answer your questions. Experience equals results Twenty-plus years of marketing experience has given me exposure to a wide range of business-to business and business-to-consumer industries including: Healthcare • Wireless Communications • Home Building • Animal Health • Trucking • Internet Services • Agricultural Insurance • Agricultural Chemicals • Industrial Chemicals • Construction Equipment • Publishing • Consumer Lending • Consumer Insurance • Avionics • Community Development Specialties: In addition to quantitative survey design and analysis, qualitative research is a specialty. I have conducted focus groups and executive interviews with literally hundreds and hundreds of respondents over the years . . . and it never gets old!
United States
Arnolds Park
Marketing & Advertising
Creative Writing, Magazine Articles, Research, Editorial Process, Copy Editing, Photojournalism, Marketing Research, Marketing Communications, Focus Groups, Qualitative Research, Social Media, Market Research, Survey Design, Proposal Writing, Strategic Planning, Public Relations, Advertising Research, Marketing Strategy, Entrepreneurship, Integrated Marketing
Experience

Independent marketing, research, communications consultant
Jonathan Reed
Strategic Consulting, including business plan, communications & sales strategy development based on marketing research input.

Interactive + Promotions Director
Gearhead Communications
Gearhead Communications publishes Premier Guitar magazine, a publication focused on the gear used by advanced guitar players.

Customer Relations Manager
i wireless
Managed the customer experience end-to-end, from initial awareness and attraction to i wireless, to deactivation. Brought "the voice of the customer" to marketing team decisions utilizing marketing research, data mining techniques.

Senior Project Director
Jefferson Davis Associates, Inc.
Managed marketing research projects end-to-end.

Copywriter/producer
Three Arts, Inc.
Created compelling advertising copy for a wide variety of clients in the food products, quick-service restaurants, agricultural equipment and other industries.

Jones - Cedar Bureau Chief
Night time police beat reporter, covering daily crime-related activities under strict deadline; promoted to Bureau Chief of news bureau. Covered all aspects of news and life in two-county Eastern Iowa area. Produced weekly feature and photo assignments in addition to daily news coverage.
Jonathan Reed's Contact Information
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