JJ Foster
Sales and Hospitality Manager
About
Over 15 years’ experience in hospitality and direct to consumer sales. In-depth knowledge of multi-tier luxury wine sales, along with relevant e-commerce and wine club understanding. A proven leader with demonstrated strategic insight and operational drive. Able to strike balance between long-term nature of the industry and near-term financial requirements and continuously enhance value of the DTC and Wholesale business. Seasoned ability to anticipate and manage change in a rapidly evolving, fragmented and highly competitive industry. Skillful and creative critical analysis. Combines high-energy level-energy with initiative and a tireless work ethic. I am excited for the future and focused to hit my personal goals set for myself. I love to travel and experience new parts of the world.
United States
Greater San Luis Obispo Area
Wine & Spirits
Brand Management, Sales Presentations, E-Commerce, Wine & Spirits Industry, Wine Sales, Strategic Thinking, Organization Skills, Branding, Microsoft Office, Time Management, Critical Thinking, Business Strategy, Key Account Development, Revenue & Profit Growth, Branding & Identity, Interpersonal Skills, Business-to-Business (B2B), Sales and Marketing, Financial Forecasting, Forecasting
Experience

Sales and Hospitality Manager
Alam Rosa Winery
Buellton, CA

National Sales Director
Exit West Wines
California, United States
Lead a small yet mighty team selling quality wine across the country

General Manager / Wine Buyer / Wine Club Manager
Danville, CA
Contributed for years in various positions within the different restaurants & bars all over the country such as; wine buyer, retail manager, salesman, bartender and wine director for 3 separate businesses. Honed my skill as a manager & team player while positioning myself for future growth and advancement within each business. Redefined and oversaw all wine buying, receiving, ordering and inventory management procedures to streamline the allocating of over $150,000 of internal inventory to all 3 business locations. Consolidated restaurant group (3 businesses) wine purchasing to maximize negotiation efficiency decreasing COGS by over 5% from over 2.1 million in annual sales, lowest in company history. Systematized weekly (52 week program) general public and monthly (12 month program) “Big Dog” tastings schedule, overhauling the previously lackadaisical programs leading to larger ticketed event sales & customer attendance, resulting in an average of $7000 additional monthly revenue.
Education

Hospitality & Tourism Management
Graduated from San Diego State in 2007 w/ a BS in Hospitality & Tourism with a focus in Events. Worked as an intern during college turning that position into my first full-time job out of college managing events all over the world. I believe that traveling is one of the best ways to learn and I am always looking for my next destination.
JJ Foster's Contact Information
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