Loo Jin Ruey
Educational Experience Designer @ Star Publishing Pte Ltd
About
With a BA in Graphic Design from Teesside University and multiple Adobe certifications, I am a graphic designer and illustrator who can create impactful and innovative designs for various digital and print mediums. As a creative specialist at Lazada, I developed and executed creative designs that drove user engagement, traffic, and conversion across all of Lazada's digital platforms, such as the app, website, and social media channels. I created high-quality visual content for various marketing materials, ensuring consistency and alignment with Lazada's brand guidelines and visual identity. I also stayed updated with the latest design trends, tools, and techniques to ensure continuous improvement of Lazada's marketing designs. My core competencies include graphic design, illustration, branding, Adobe Creative Suite, and web design. I have also acquired business, sales, and marketing skills through serving a number of clients from small startups to established companies. In addition, I have volunteered as a graphic designer for Amnick Social Enterprise, where I designed support materials for five different start-up categories and conducted design workshops for beginners. I am passionate about creating designs that communicate the values and goals of my clients and I am always eager to learn new skills and explore new challenges in the design field.
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Singapore
Internet
Online Graphics, Layout Design, Customer Service, Sales Operations, Retail Sales, Warehouse Operations, Graphic Design, Visual Communication, Project Management, Illustration, Sales, Digital Printing, Logo Design, Art Direction, Typography, Branding, Pre-press, Poster Design, Brochures, Adobe Creative Suite
Experience

Educational Experience Designer
Singapore
Specializing in layout design for primary and secondary school level educational books, with a focus on school textbooks to enhance learning engagement. Expert in Adobe InDesign, Illustrator and Photoshop in creating structured, visually appealing, and reader-friendly layouts. Designing engaging infographics and visual elements to simplify complex concepts, particularly in mathematics education. Editorial work, including content review and refinement of mathematics textbooks for clarity and accuracy. Managing project timelines independently, ensuring seamless workflow and timely delivery. Collaborating with the Ministry of Education (MOE) to meet their visual and educational requirements. Notable Projects: Primary 6 Mathematics Practice Books NDM Secondary School Mathematics Company Marketing Materials Singapore CCE (Moral Education 2025) – Primary 3 (A more illustration-focused project to enhance moral education for young learners.)

Creative Specialist
Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia
Joining the User Growth/Traffic department team to develop and execute creative designs that drive user engagement, traffic, and conversion across all of Lazada's digital platforms, including Lazada app, website, and social media channels. Create high-quality visual content for various marketing materials, including banners, landing pages, email templates, and other digital and print materials. Ensure consistency and alignment with Lazada's brand guidelines and visual identity across all marketing channels. Stay updated with the latest design trends, tools, and techniques to ensure continuous improvement of Lazada's Marketing designs.

Warehouse Associate
Bolton, England, United Kingdom
Maintained a high accuracy and quality rate while stowing items. Worked quickly and efficiently stowed urgent items to meet strict deadlines. Adapted quickly to new Amazon company procedures and policies. Excelled in a fast-paced and high pressured warehouse environment.

DTP Graphic Designer
Singapore
Manage production of desktop publishing projects using adobe cloud software. Maintained the operation of high volume printers and finishing equipment for online and walk-in client's designs and printed products. Which saw an increased of sales during peak seasonal periods. Creation of client-specific graphics for company priorities execution such as ( poster/ price tags/ leaflet visuals according to client-specific requests. ) Coordinate and communicate with DTP Specialists l, Freelances, DTP agencies, project managers, and other production team members in various offices and timezones to ensure project deadlines are met. Schedule cleint appointments and coordinate meetings sucb as preparing invoices, reports, memos, letters, financial statements and other documents. Create graphic designs of trade advertising and company marketing.
Loo Jin Ruey's Contact Information
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