Jim Sullivan

Providing Full Service Outdoor Media Placement for Advertising Agencies, Marketing & PR Firms. At OOHA-Wilkins Media, we know out of home, it’s in our name. We help media agencies and advertisers around the world maximize return on their out of home advertising. We are MORE than Bulletins and Posters, we are EVERYTHING OOH! We are the oldest OOH specialist firm in the world, and we handle the hard parts of OOH so our clients can focus on what they do best. We remove the stress and time from out of home advertising, so you can focus on what you do best.

MBI is a full service media buying agency with deep relationships across all media formats, including digital, broadcast, print, outdoor, out of home and direct mail. In a role requiring new business development, account management and planning, brought on and retained clients in CPG, (frozen foods), Retail, (organic skincare), Sports (compression wear/gear), Spirits (Napa Winery), Pharma, (prescription and OTC) and Professional Services. MBI's only focus is on research, planning and buying media and does not offer any creative services. With 35 Media Directors with varying specialties and a total staff of 60+, we obtain group buying rates from our media partners and have our own in-house broadcast and newspaper buying departments. All told, our extensive investment in research tools and our highly negotiated rates enable us to plan and execute media strategies at discounts and with added value that typically only Fortune 100 firms can realize on their own.

Franchise Owner- Direct contributor with strategic oversight for Valpak direct mail business. B2B sales of print and digital advertising and marketing strategies, helping businesses reach a targeted and affluent audience realize a strong ROI on their marketing investments.

Led the strategic deployment of sales solutions/support from 2005 to 2007. Administered $3.6M budget, managed 4 direct reports and 55 employees. Integrated new technologies that gained operational efficiencies and supported the strategic initiatives of the company. Market share increased +8.5 points to 39% during this period.

Held various positions at 2 different divisions of ServiceMaster (American Home Shield and AmeriSpec Home Inspection) during this 19 year span.

Managed the strategic direction, day-to-day operations and revenue generation for franchise sales, royalties and company owned units for North America’s #1 home inspection company. Led 5 direct reports and 35 employees with $2.2M expense budget and $50M sales budget. Also responsible for Federal franchise law compliance, internal and external franchise agreement compliance, and development of ancillary revenue channels/programs.

• 1995 District Manager of the Year. • Recognized as one of top DSM’s and earned the company’s annual incentive trip award for District Sales Performance in 93, 94, 95, and 96. • Developed a key account management approach for our largest National Account (Coldwell Banker North East Region) that was modeled throughout the organization. • Led the expansion of the Northeast District from 9 to 16 AE’s. Hired and trained the Company’s Rookie of the Year in 91, 93, 94 and 96. During this period, the company grew from 90 to 150 AE’s.

Responsible for start up territory in PA.