jim harrington

chief marketing officer

About

Experienced marketing and advertising industry professional in both public and private companies with deep experience leading digitally integrated marketing programs for consumer, B2B and start-up brands, both domestic and international. Extensive experience leading, motivating and integrating creative resources. Strong strategy, financial and general management orientation. Strategic growth and ROI driven.

Country

united states

City

orange county

Industry

consumer goods

Skill

integrated marketing, advertising, marketing strategy, interactive marketing, brand development, direct mail, digital marketing, social media marketing, digital strategy, account management, creative strategy, b2b, creative direction, online advertising, direct marketing, product marketing, interactive advertising, media planning, digital media, mobile marketing, brand architecture, corporate branding, business strategy, market research, copywriting, outdoor advertising, sem, brand positioning strategies, positioning, consumer products, brand loyalty, branding and identity, qualitative research, quantitative research

Experience

board member

cremo company

2011-1 - 2016-1 · 5 yrs 1 mo

president

o'leary and partners

2003-1 - 2014-1 · 11 yrs 1 mo

75 million full-service independent advertising and public relations agency. Major clients include In-N-Out Burger, WD-40 Company, Bimbo Bakeries, AAA, CO-OP Financial Services, Fantastic Sams.

president

foote, cone & belding

1997-1 - 2003-1 · 6 yrs 1 mo

Top 10 global advertising agency, part of Interpublic Group (NYSE: IPG). Responsible for $450 million office with 325 people. Also responsible for 12 field service offices. Major accounts included Taco Bell, Mattel, Hilton, Kawasaki, Bimbo Bakeries. Member of the Foote Cone & Belding Worldwide Board of Directors.

senior partner, director of client service development

bozell worldwide

1987-1 - 1997-1 · 10 yrs 1 mo

Top 20 global advertising agency. Responsible for 100 person account management department, NY office P&L, new business and global account director for Bristol Myers Squibb (35+countries). Managing Director, Bozell Europe, responsible for global accounts.

account supervisor

wells rich greene

1985-1 - 1987-1 · 2 yrs 1 mo

Responsible for various Procter & Gamble brands.

president

engle+murphy

2014-9 - 2015-8 · 1 yr

Full service agency focusing on marketing for healthcare companies.

president

the shipyard

2015-1 - 2016-1 · 1 yr 1 mo

AT THE SHIPYARD, WE ARE BUILDERS. Building digital transformations for the world’s most significant brands—where high velocity content creation meets big data, where competitive strategy meets digital advertising—where local business owners power national brands—and where wireframes and code frameworks create blueprints not just for products—but competitive advantages. These intersections are where the magic happens and a truly differentiated consumer experience is created. The Shipyard brings transformation to the key pillars of marketing today.

chief marketing officer

cremo company

2016-1 - Present · 10 yrs 9 mos

Cremo Company is the country’s fastest growing men’s grooming company offering a full line of shave, beard, hair care, skin care and body products. The award-winning Cremo Shave Cream (the #1 selling shave cream on Amazon), and other Cremo grooming products including the #1 line of beard care products, are available online at Amazon and sold nationwide at major retailers including Walmart, Target, Walgreens, Kroger, CVS, and Rite Aid.