Jessie Tracy

I fell into B2B tech when I was at university, interning for an agency in Boston. I stayed with B2B tech when I moved to London and landed at an agency that taught me just about everything I could possibly want to learn about clients, teamwork, time management and delivering everything from a one-off piece of content to an international integrated OOH-digital-print campaign. I then met the Velocity team and saw B2B tech clients through the rise and plateau of content marketing. I had exposure to some of the most significant developments in marketing's accountability to the rest of the organization. I've been a champion of integrating performance into the heart of everything we do, to make sure that we are also accountable for our work delivering results. I love to get stuck in to a truly complex problem for a client. Which is lucky because at Velocity we like to solve some of B2B's most challenging projects from messaging and brand strategyto campaigns that will make an impact. I've had the pleasure of working with some incredibly talented people across teams who know the value of high performing websites and interactive digital experiences and every type of content in between.