Jessica Sinn

Executive Vice President | Growth, Marketing, Entertainment @ 160over90

About

Experienced senior leader in business development, marketing communications, and creative direction. I am a passionate and versatile leader who thrives on creating and delivering innovative solutions for brands and audiences. I have a proven track record of driving growth, building partnerships, and enhancing culture for some of the world's most renowned agencies and clients, such as Wieden + Kennedy, 72andSunny, Publicis, and TEDxPortland. As the SVP of Business Development at 160over90, an Endeavor company, I lead a global team of business development professionals who are responsible for generating new opportunities, pitching compelling stories, and winning new business across diverse industries and markets. I also am a member of the senior leadership team to shape the vision, strategy, and direction of the company, as well as foster a culture of creativity, excellence, and collaboration. I am motivated by the challenge of finding new ways to connect with audiences, solve business problems, build teams and deliver value for our clients and stakeholders.

Country

City

United States

Industry

Marketing & Advertising

Skill

New Business Development, Integrated Marketing, Creative Strategy, Interactive Advertising, Advertising, Digital Strategy, Television, Interactive Marketing, Digital Media, Social Media Marketing, Online Advertising, Media Planning, Creative Direction, Social Media, Digital Marketing, Brand Development, New Media, Mobile Marketing, Direct Marketing, Market Research

Experience

Executive Vice President | Growth, Marketing, Entertainment

160over90

2024-8 - Present · 2 yrs 2 mos

Los Angeles, California, United States

SVP of Business Development

160over90

2022-2 - 2024-8 · 2 yrs 7 mos

Los Angeles, California, United States

Member

Chief

2022-2 - Present · 4 yrs 8 mos

Los Angeles Metropolitan Area

Management Director of Growth

Team One

2020-12 - 2022-1 · 1 yr 2 mos

Los Angeles, California, United States

Director Of Business Development

72andSunny

2019-5 - 2020-11 · 1 yr 7 mos

Marketing Director

Wieden + Kennedy

2017-7 - 2019-4 · 1 yr 10 mos

Shanghai City, China

Global New Business Manager

Wieden + Kennedy

2015-6 - 2017-6 · 2 yrs 1 mo

Portland, Oregon

New Business Manager

Wieden + Kennedy

2013-6 - 2015-6 · 2 yrs 1 mo

Portland, Oregon

Awards Show Director

Wieden + Kennedy

2011-9 - 2013-6 · 1 yr 10 mos

Portland, OR

Curated work for agency submissions to all award shows Worked with management team to develop and implement overarching award show strategy Produced and managed all agency award show video submissions Analyzed industry trends to optimize award show entries Achieved 30% overall win ratio. 2012: Cannes Independent Agency of the Year, 2012 Cannes Agency of the Year + lots more 2011: Grand Effie for Chrysler

Broadcast Traffic Manager

Wieden + Kennedy

2008-8 - 2011-9 · 3 yrs 2 mos

Managed team of five traffic managers while acting as agency liaison to television networks. Worked with tv networks to clear and approve work to run on air. Distributed commercials/assets to television networks. Worked on multiple Super Bowl campaigns. Able to work under pressure with extremely tight deadlines. Clients included: CareerBuilder.com, Chrysler, Coca-Cola, Dodge, Electronic Arts, Heineken, Levi's, Old Spice, and Nike.

Core Leadership Team

TEDxPortland

2012 - 2014 · 2 yrs

Portland, Oregon Area

As one of the core team members at TEDxPortland, I helped define content/theme, invite and coach speakers, market the event, deal with operations, manage tasks and production, and explore new formats and possibilities. TEDxPortland is one of the premier TEDx events in the world, and has hosted such speakers as Tom Brokaw, Macklemore, and many more.