Jessica Stineman

Client: Sephora - Lead cross-channel campaign strategy, execution, and optimization for Fortune 500 retail media brands in US & Canada across CTV/streaming, online video, display, and audio. - Serve as a strategic advisor to clients by presenting performance insights, quarterly business reviews, partner evaluations, and media recommendations that shape investment strategy and drive business growth. - Manage end-to-end campaign planning, activation, pacing, optimization, and reporting, translating performance insights into actionable recommendations - Drive innovation through new media capabilities, automation, AI-powered solutions, and scalable operational processes.

- Conducted market research to understand growth opportunities in the US Hair Salon industry and evaluate the satisfaction of Vagaro Hair Stylist platform users. - Led project management efforts as team leader, delegating tasks, ensuring timely delivery, and fostering client relationships -Conducted qualitative and quantitative research to provide comprehensive insights and actionable recommendations on new product features, customer retention improvements, and thorough competitor analysis -Programmed and administered surveys using Qualtrics and conducted in-depth interviews to gauge customer pain points

Responsible for organizing and labeling hundreds of research papers and articles using Paperpile tools. Researched and sourced potential interview candidates and performed custom email recruitment. Reviewed interview transcripts from scholars and journalists and used Otter.ai to transcribe audio. Utilized Discord collaboration platform to relay information to research team members. Completed Citi Human Research Ethics and Compliance training

Lane County Government internship researching and coordinating interviews to build documentation of roles and responsibilities and the interplay between Central Payroll, Central HR, and various department staff. Using my psychology background and creative problem solving skills, I helped improve Lane County's internal workforce operations by creating different workflow charts and process mapping.

Responsible for mediation of issues, upkeep of the house, and problem reporting. In charge of budgeting organization funds and mailing out checks in a timely manner . Coordinated and scheduled house meetings, upcoming activities, and house tours. Mediated disputes between members, reviewed scholarship candidates. Responsible for confidential legal and housing documents and communication. Completed Firesides leadership training