Jesse Keaveny

SavvyWorks is a modern growth platform designed to help businesses move beyond fragmented marketing and into structured, scalable growth. We work with founders and operators to design and execute integrated growth systems across three areas: • Digital — High-performance websites, SEO, and online visibility • Advisory — Marketing strategy, brand positioning, and growth planning • Capital — Investment and acquisition in hospitality, professional and service-based businesses Our approach is simple: We don’t sell tactics—we build strategic systems that drive consistent, compounding growth. Current focus includes: • SEO-driven website development for SMBs • Local market dominance strategies • Practical, ROI-focused marketing infrastructure • Fractional leadership and consulting engagements

Venture X is Denver metro’s premiere flex office and coworking space. Our contemporary, design-forward workplace is ideal to not only launch your business but to grow and expand your brand. We focus on creating an engaging, hospitality-centric, and motivating work environment for professionals and entrepreneurs that inspire collaboration and community. We offer private office, meeting room, community co-working and virtual office services as well unique private event space. With three excellent locations in Denver’s best professional neighborhoods – Downtown LoDo at the Dairy Block, Denver South at The Colorado Center and Greenwood Village Tech Center - combined with a large local and national network of affiliated workspace brands, we are uniquely positioned to meet the evolving needs of businesses throughout the front range.

Office Evolution offers flexible office solutions to meet everyone's needs. Discover innovative workspaces, dedicated offices, meeting rooms, and virtual mail plans that foster creativity, collaboration, and connection! Currently own and operate 7 locations throughout Colorado's Front Range including properties in Longmont, Boulder, Broomfield, Louisville, Downtown Denver, Golden, and Greenwood Village.

Lead strategic growth initiatives for $100M AUM hospitality investment portfolio inclusive of corporate strategy, concept development, acquisition road mapping, brand marketing and technology stack infrastructure.

Guide strategic planning process, brand and product development for hospitality portfolio growth. Design and execute digital marketing plans to support launch and market penetration including website design, creative content development, digital advertising, SEO, social media, email, customer segmentation and engagement. Evaluate, procure and onboard holistic marketing and customer data technology stack including automation and customer data platform integrations.

Led the corporate Marketing & Communications team supporting a diverse portfolio of 53 branded and independent lifestyle hotels along with collection of 26 restaurants, spas, and entertainment venues. Provided centralized consulting and strategy support through brand management, digital marketing, social media, public relations and placemaking strategies. Directed guest acquisition, retention and growth initiatives inclusive of CRM, Central Reservations and affinity programs. Senior leader for new business development initiatives and Innovation Task Force.

Served as the key strategist on the senior leadership team, creating business plans inclusive of all vertically integrated divisions, resulting in best in portfolio revenue and EBITDA margins. Directed brand management of America’s most popular ski resort through highly targeted, audience centric focused destination media strategies for both prospect and known guest segments. Created strategic plans that drove portfolio leading resort revenue and visitation goals through direct management of Brand, Product, Experience, Hospitality and Retail Marketing. Drove sales performance against KPI’s for major lines of business including an increase of 26% in lodging reservations, 25% in retail revenue and 13.5% in premium lesson products. Promoted Epic Discovery, the resort’s re-imagined summer activity offering, resulting in an increase of 26% visitation and 24% revenue growth while enhancing the resort’s multi-season experience positioning Led strategic alliance integration and activations to optimize partnership positioning and assets. Focused on leadership growth, team development and company culture as performance differentiators.

Newly created executive role with responsibilities for elevating brand presence, optimizing marketing effectiveness, improving conversion, and building database and CRM capabilities. Created and executed marketing plans drove 18% revenue growth, 16% growth in ticketing, and a 13% increase in visitation year over year. Led group sales efforts including a 50% growth in advance sales commitments. Improved promotional efforts including a 50% growth rate in season pass sales during a Spring 2015 campaign. Drove social media initiatives resulting in 33% Facebook likes and 38% Twitter follower growth. Directed Public Relations strategy that grew media placements 169% from previous year. Led strategic alliance efforts including acceptance into industry leading Mountain Collective for 2015-16 season. Serve as primary representative at various community events, functions, committees and speaking engagements.

Regional executive for a three resort property market. Led all marketing related initiatives inclusive of events & promotions, direct marketing, VIP services, social media, transportation programs, entertainment and nightlife, loyalty programming, advertising, and partnership marketing. Community relations’ leader at CVB meetings, charitable events, local chamber functions and fundraisers.

Responsible for directing all marketing and related operations for the Harrah's branded property in Reno, NV including guest loyalty programming, database marketing, internet and social media, CRM, VIP program operations, strategic alliances, special events and promotions, entertainment, public relations and advertising departments. Active property leader via representation with downtown hospitality alliance (NEWCO), Reno Sparks Convention and Visitor's Authority (RSCVA), and the Economic Development Authority of Western Nevada (EDAWN).

Led all national casino markeitng and sales aefforts, with focus on group sales and special event/promotion packaging. Directed all Asian marketing efforts including international business development efforts via differentiated guest incentives, property positioning, sales strategies and cultural awareness training.

Managed all national sales & marketing efforts for Lake Tahoe owned properties through network of 18 in-market branch offices, as well as with an extensive association of independently licensed sales representatives. Brand development, operations & yield managment of Jet Tahoe, a private VIP jet service.

Corporate Talent Development Program for MBA graduates. Directed Jet Tahoe, an exclusive VIP transportation initiative, by streamlining operations with both in-house and external partnerships; developed growth, yield and direct marketing strategies. Operations Manager and department lead for special initiatives such as “Winning Moments” campaign, launch of Operational CRM, Supervisory Placement Program recruiting, and gaming floor performance analysis.

Participated in MBA Leadership Development Internship Program. Developed communication plan to evangelize the value of new industry marketing model as well as EDGE, the number one FedEx domestic growth initiative, to internal and external audiences. Supported internal industry consultants in efforts to develop new tools and educational materials for 3500 sales professionals resulting in an improved implementation strategy.