Jesse Dickert

Co-founded and led technical strategy for a cloud-native booking platform that grew from athletic facilities to diverse venues, serving over 1,500 organizations across multiple states. • Architected scalable React/Node.js/MongoDB/Google Cloud infrastructure, enabling real-time availability, payments, and mobile interfaces while expanding venue types and supporting high-volume bookings. • Scaled offshore development team from 2 to 7 members (4 devs, 1 PM, 1 QA, DevOps), delivering user-centric features that improved booking efficiency and reduced operational friction. • Directed AWS to Google Cloud migration, upgrading code, purchase paths, and UI - boosting scalability, cutting costs, and enhancing performance for sustainable market growth. • Explored emerging trends in machine learning and data analytics via Google Cloud tools and internal pipelines to uncover usage trends to inform roadmaps and drive multi-state expansion initiatives.

Founded and operated a solo innovation consultancy (with occasional contractors), delivering custom tech solutions for small businesses and enterprises by bridging expertise gaps with cost-effective implementations. • Led end-to-end projects from discovery to delivery, specializing in Salesforce customizations (Sales Cloud, Service Cloud, CPQ, workflows, integrations) and bespoke websites to solve unique business challenges. • Automated processes and enhanced CRM systems, improving efficiency and enabling long-term growth for clients facing overpriced or undelivered projects. • Fostered collaborative environments in engagements, helping clients adopt flexible innovations like process automation and CRM enhancements aligned with their specific needs.

Led strategic initiatives in technology projects, including the TruLight Project, while balancing entrepreneurial ventures. • Oversaw product development and integrations, contributing to scalable solutions that support business growth and outcomes. • Utilize trends in AI/ML to generate safety ratings within the TruLight algorithm.

Operated a community-focused fitness camp, demonstrating entrepreneurial leadership in wellness and team management. • Built and scaled operations, managing staff, client experiences, and facility optimizations to foster health and collaboration. • Implemented marketing strategies, growing participation and revenue while aligning with personal values of continuous improvement.

Owned and grew a second location of the FIRE Fitness Camp brand, expanding entrepreneurial footprint in community wellness. • Led engaging fitness experiences that emphasized motivation, results, and open collaboration. • Drove sustainable growth and positive impacts on local health initiatives.

Partnered with Sales, Marketing, Operations, and Executives to automate processes and scale functionality, minimizing overhead while driving revenue growth. • Implemented Salesforce Sales Cloud and Marketing Cloud, automating business workflows and reducing the need for additional headcount. • Launched targeted advertising, affiliate/influencer partnerships, and media strategies, optimizing e-commerce journeys to boost sales opportunities and customer experiences.

Directed enterprise software strategy across supply chain and logistics, overseeing implementations and optimizations to enhance data visibility and decision-making. • Led cross-functional teams in deploying Salesforce and ERP (JD Edwards) integrations, streamlining operations and improving platform maintenance. • Optimized software tools for better execution, focusing on data-driven insights and operational efficiency in a logistics environment.

Led Salesforce platform strategy and an 8+ person onshore/offshore team, implementing features to support insurance operations and product launches. • Architected and governed Salesforce Sales Cloud, Service Cloud, Marketing Cloud, Wave Analytics, and Shield, enabling streamlined workflows and data security. • Spearheaded the 6-month launch of AirCare production, building platforms for customer sign-up, purchases, auto-claims processing, and call center support - accelerating initial market entry.

Analyzed client requirements and configured CRM solutions through full-cycle implementations, from discovery to deployment and training. • Delivered Salesforce and Microsoft Dynamics customizations, ensuring seamless adoption and operational improvements for diverse clients.

Administered Microsoft Dynamics CRM and SharePoint environments, providing technical support and training for 100+ users nationwide. • Handled server installations, maintenance, integrations, email routing, and user setups, ensuring reliable system performance and user enablement.