Jerry Tran

National Key Account Manager @ Michelin

About

A marketing & sales professional with national and international experience in the retail, industrial, and CPG industry. With a proven track record of providing marketing insight and strategic planning; relying on strong analytical data to make decisions and guide actions. Exceptional experience in branding, product management, marketing programs development, strategic marketing, and market opportunities assessments. Overall, a strategic thinker with an outgoing personality and an analytical mind who has a drive for results and success. Specialties: Strategic Marketing • Branding • Category Management • Product Launching & Management • Analytics • Business Relationship Building • Account Management • Merchandising • Market Opportunities Assessments • Retail Expansion • Executive Reporting • Category Insights • Advertising and Media

Country

Canada

City

Whitby

Industry

Marketing & Advertising

Skill

Strategic Planning, Marketing ROI, P&L, Consumer Insights, Qualitative & Quantitative Market Research and Analysis, Sales Analysis, Pricing Strategy, Financial Analysis, Forecasting, Product Launching, Category Management, Media Planning & Buying, Social Media, Branding, Budget Management, Visual Merchandising, Leadership Management, Loyalty Program Development, Retail Design & Expansion, Product Management