Jeppe Fosnæs

Responsible for Nordics Retail and Corporate markets, screen protection, mobile phone cases, power category. o Responsible for Nordics, UK and IE corporate and retail markets, screen protection, mobile phone cases, power category. (corporate, public, retail, refurbished, new bizz). o Team Lead for 6 KAMs. Lead, motivate and coach. o Leading by example in integration, communication and collaboration across business verticals. o Commercial responsible for yearly budget. Growth plan. Driving and aligning. o Customers: Ingram Micro, Despec, ATEA Log, DCS, Gandalf, ATEA, Comm2ig, Advania, Dustin, Humac B2B, Norlys, Mobitel, Itegra, Komplett, Hi3G, Telenor, Mudino, Salling Group, Power, Elgiganten, Lomax, Proshop , Claes Ohlson, Proshop, Coolshop, NetOnNet – many more. o Responsible for go-to-market strategy – execution of market activities (in store and external), MDF budget. o Responsible for products trainings and external events. New products launch. Planning and execution. o Category-selling approach within the team emphasizing value-added and solutions approach. o Enforcing direct-first policy on distribution identifying key partners and stakeholders. o Building of marketing and action plans with partners and maximize outcome. o Key account management. o End user new biz and public tender management. o Customer meetings on Nordic level, negotiation, contracts - resellers and distribution, B2B end users. o Sell in/ sell out management. o Forecasting. o P/L – budget. o Master of PowerBI. o CRM – pipeline management. From lead to win close.

An award-winning and internationally recognized Danish brand within screen protection. If you have a device, we have a solution that protects it. We sell screen protection and covers for phones, cameras on phones, tablets and watches, so you get longer and more enjoyment from your devices. o Responsible for Nordics, UK and IE corporate markets, screen protection, mobile phone cases, power category. o Team Lead for 6 KAMs. Lead, motivate and coach. o Leading by example in integration, communication and collaboration across business verticals. o Commercial responsible for yearly budget. Growth plan. Driving and aligning. o Customers: Ingram Micro, Despec, ATEA Log, DCS, Gandalf, ATEA, Comm2ig, Advania, Dustin, Humac B2B, Norlys, Mobitel, Itegra, Komplett, Hi3G, Telenor, Mudino, Salling Group, Power, EG, Lomax, Proshop – many more. o Responsible for go-to- market strategy – execution of market activities and MDF budget. o Category-selling approach within the team emphasizing value-added and solutions approach. o Enforcing direct-first policy on distribution identifying key partners and stakeholders. o Building of marketing and action plans with partners and maximize outcome. o Key account management. o End user new biz and public tender management. o Customer meetings on Nordic level - resellers and distribution, B2B end users. o Sell in/ sell out management. o Forecasting. o P/L – budget o Master of PowerBI o CRM – pipeline management. From lead to win close.

Taking care of Danish/ Nordic market on Targus portfolio within the concept of carry, connect and protect. Laptop accessories - bags, protective covers, screen filters, universial docking stations etc. o Workspace optimization and device protection sales professional to help shape and drive the ongoing growth of the business, across Nordics. Mix between channel sales retail and direct solution sales. o Sales to distis, resellers, VARs, SIs to consumer, SMB, corporate, enterprise, public, EDU. o Customers: ATEA, Comm2ig, Dustin, Advania, Edgemo, Danoffice, Planson, DCS, Egiss, Loop, MarkIT, Netsolutions, ALSO, EET, Boston, Exertis, TDS, Ingram, Atea Logistics, Vestas, Carlsberg, Accenture, Grundfoss, SparNord, Nordea, SKI, Ørsted, AAU, AUH, Deloitte, PWC, Bestseller and more. On retail side: Salling Group, EG, Power, Proshop, Coolshop and more. o Joint business planning of the Danish, Nordic B2B (80)/ B2C (20) units. Defining the plan to be executed at customer level. o Delivery of agreed and set plan for Danish sales unit. o Sell in/ sell out management. o Marketing activities and MDF budget. o Hunt to achieve all financial and strategic goals set for Denmark. o Focus on revenue growth, margin expansion and profitability increases. ROI. o Responsible for one KAM/ founded head – motivate, coach and push. o Seek new opportunities and drive greater performance in existing accounts. Lead gen. o Tender management. o Knowledge and understanding of Targus products and solution. Explain USPs to end customer. Divert into needs. o Product trainings, product launches, events. o Ensure established relationships are in place and highly functional with key customers. o Negotiate major deals and maintain key customer contacts at senior levels. o Coordinate the gathering of market intelligence covering competitors’ products and sales strategies. o Identify opportunities that result in the achievement of sales and margin targets. o FC. o CRM and pipeline management.

o Responsible for driving and developing mobile companion/ accessories products business in Denmark according to local and Nordic strategy. Sales target 200+ mill. DKK. o Coordination and development of sales and purchase strategies on Nordic Level. o Developing local market strategy and executing plans. Development of campaigns, concepts, launch plans, pricing, go-to-market strategy o Secure forecast, product data and order placement.

 o P/L responsibility on categories. o Responsible for achievement of stock KPIs, aging etc. o Leadership of two product co-ordinators and one field sales. o Account responsible for Telenor retail, e-tail and B2B. o Contract negotiations. Terms and conditions. o Build and manage account strategy and plan - action log. o Link between sales and purchase. Close co-operation with sales management and sales support, customer care center. o Brands; Marshall, Panzerglass, Libratone, Urbanears, Coloud, Philips, Jabra, Plantronics, Sennheiser, Apple, Life Proof, Belkin, Njord, Code, Hello etc. o Channel development, find right products for right channel. o Pricing. Secure right conditions and right pricing with suppliers. Contract negotiation. o Brand management of existing brand portfolio. (Brand, OEM, Private label).

 o Category and space management at key resellers.

 o Marketing and promotion.

 o Build right product and supplier portfolio - locate new suppliers and new market trends.

 o Chairman of virtual gear/ IOT board, Ingram product council.

o B2B sales of LG commercial displays and business monitors; signage monitor and TVs, desktop monitors and hotel TV to the Danish/ Nordic market. o Achieving my targets and building a new market platform for digital signage in Denmark according to strategy and plan. Implementing LG PRO partner concept. o Developing business plan for Danish market. Strategy thinking, planning and executing. o Developing, growing and driving sales on Danish B2B market. o Responsible for result - Reaching set KPIs. (month, Q1234, year) according to BP. Target for Denmark approx. 60 mill DKK/ year. o Sales through distributors, IT channel, individual dealers, system integrators/ AV installers and end users. o Responsible for P/L – ROI. o Setting up and building account strategy and activities - joint business plans with partners. o Budget responsible - handling of activity and sales programs. Carry out, admin part and follow up. o Responsible for two funded heads at distributor location. Motivate, train, evaluate and push. o Relationship sales. LG PRO partner certified program. o Needs analysis together with end user. o Setting up yearly contracts with key customers. o Sell in/ sell out management. o Co-ordination of sales activities, events and campaign according to running activity plan and together with the channel. o Follow up and monitoring the market to discover new opportunities and business trends. o Pipeline and CR management. o Forecasting – working with 6 months rolling forecast. Consensus between forecast/ purchase/ orders. o Management of tenders and making offers/ bids. o Product training and seminars. Exhibitions. o Internal reports from the market. o Inputs for price setting and product development to European HQ. o Service and warranty handling. o “Selling in” new marketing concepts and campaign to customers. o Sales meetings quarterly and status meetings weekly.

o Sales target approx. 75 mill. DKK/ year. o Achievement of sales target. o Hunting and building new markets and nursing/ driving existing accounts. Creating new and keeping good relations. o Sales and distribution to Danish market. (50%) B2C: independent dealers, e-tailers, SIs, distributors, chains, buying groups and HQs. (50%) B2B solutions sales: corporate, SMB, education, healthcare, hospitality and public. o LG Electronics consumer electronic, IT and lifestyle products: o Flat TV, audio and home entertainment products. LG monitors – business, signage/ commercial, Hotel TV and touch screen. NEC projectors and monitors. Samsung, Sharp flat screens. Pro audio products Audio Technica (Microphones, headphones, headsets, amplifiers, speakers, cables, monitors etc.) o Video conference and Telco systems. o Responsible for one salesman and one sales coordinator. o Sales to Greenland and Faroe Islands. o Follow up on budgets. o Building yearly business plan for Danish market. o Leading, steering and controlling sales activities and strategies. o Strategic planning long and short term and development of account plans – to make business grow/ go further. o Negotiations of annual contracts on chain-, distributor and dealer level. o Close contact with chain HQs/ purchasers/ PMs/ decision makers. o Product training, seminars and education of dealers. o Campaigns and other promotional activities - marketing – on print and digital. o Co-pilot for dealers on large scale projects and solutions. Advisory role. o In-store promotions. Merchandising. Development of annual activity plan for dealers – ex. SALES and Christmas. Follow up on campaigns – adjustment, if needed. o Press contact. o Update of company web sites. o Forecast, purchase and contact with suppliers primarily LG. o Participation at trade fairs. Demo days and new product launches. o Pricing and assortment planning.

o Justbuyit.dk was sold and closed down 2012. o Single man spare time project – JBI reached a 60+ mill. DKK revenue in 4 years. o Sales – purchase – online marketing – SEO - accounting – service.

* Sales and purchase of Toshiba Business and Home Cinema projectors for the Danish market. * Mainly selling to office supply shops, IT dealers and Danish chain HiFi Klubben.

* Fulfillment of sales target on 5 accounts. * Development of distribution strategies – chain by chain. * Business plans and assortment planning on chain level. * Planning and follow up of/ on campaigns and offers. * Negotiations of contracts on chain and dealer level. * Reporting and market analysis, * Category management. * Education and product training towards dealers. * Co-ordination and control of supplies between sales and purchase dep. * Responsible for road shows and trade fairs.

* Fulfillment of sales target in district of Northen Jutland. * Sales and service to/ of 110 independent Radio/TV shops. * Product training * Merchandising * Other sales activities.

* Responsible for Mail Fast team of 20 persons. * Sorting documents on world destinations. * Booking of air craft. * Paperwork according to shipment. * Calculation on right container placement in air craft. * Sending off air craft from Billund Airport.

' Sales from shop and preparation of Apple computers to education markets.