Jenn Fernandez

Somerset Valero Makati (Pre-Opening) 2025 Secondments: • Citadines Benavidez Makati (Jan-Feb 2025) • lyf Cebu City- Manila based (Feb- May 2025) •Handles the top key accounts in the assigned area and ensures optimum production. •Supervises and guides the Sales Executives to ensure that their individual goals are met. •Provide input, review and approval of corporate accounts as well as sales strategies on conducting higher-level client meetings and account development. •Acts as the “go-to” person for the Sales & Distribution department. •Administer account assignment to ensure client coverage and provide “equal opportunity” for each sales personnel. •Responsible for the training of new hires in the Sales & Distribution department. •Attends major functions and chamber meetings that deals with the assigned market area. •Assists the Director of Sales & Distribution with reports, business correspondences and procedure manuals of the sales department. • Supported the account management and sales generation for other Makati properties such as Ascott Makati, Somerset Central Salcedo Makati, Somerset Millennium Makati, Citadines Salcedo Makati and Citadines Benavidez Makati from June 2024 to December 2024.

Handled 2 hotels: Muthu Westcliff Hotel (Southend-on-Sea, Essex) Muthu Clumber Park Hotel (Worksop, Nottingham) • Closely worked with the Director of Sales and General Managers for each property to create strategies to boost revenue. • Managed corporate inquiries for both room accommodation and events. Handled B2B accounts, corporate, RFPs, and travel agencies. Closely worked with Essex Chamber of Commerce (Essex) and East Midlands Chamber of Commerce (Nottingham) wherein we hosted their first networking event for the year (2024). • Liaised with the marketing team regularly to create promotions and suggestions to improve the brand website and ensured that information for both hotels was up to date. • Created the NHS promotions for Muthu Clumber Park Hotel & Spa and Muthu Westcliff Hotel.

• Managed social events for groups and corporate accounts. Handled weddings and birthday parties from 50-200pax as well as recruitment events and conferences. • Guided Sales Coordinators on proper inquiry handling and probing. • Liaised with sister hotels during our participation for Philippine Travel Mart 2022. • Held training for the team regarding the importance of emotional intelligence in the workplace as sales professionals.

Handled 5 properties of Ascott in the Philippines for cluster selling: Ascott Bonifacio Global City Ascott Makati Citadines Salcedo Makati Somerset Millennium Makati (core property) Somerset Olympia Makati • Consistently managed to hit my monthly target for 2018-2019 exceeding 100%. Focused on shipping accounts during the pandemic (2020-2021) to at least maintain a decent occupancy percentage for the hotels. • Maintained and sought new accounts from automotive, construction, and manufacturing accounts in the South (Laguna, Cavite, Batangas) which were mostly Japanese clients.

Richmonde Hotel Ortigas • Accounts handled were mostly pharmaceutical companies namely Unilab and Cathay Drug which were 2 of the biggest players in the medical industry.

• Main accounts handled were mostly government agencies with a mixture of corporate accounts. Managed live-in conferences and FIT bookings. • Represented the hotel in a travel exposition.

Editor-in-Chief at the University of Santo Tomas-College of Tourism and Hospitality Management Journal (July 2013- March 2014). CTHM Journal is the official student publication of UST-CTHM. Registration Committee Head of "Enigma: Looking Beyond the Mask" last September 2013 at Sofitel, Manila. This is part of our course requirement on Events Management.