Jenna Sterner
Photographer and Visual Media Coordinator @ Eastern University
About
A photographer with experience in events, culture, corporate, documentary, commercial, and wedding photography. After eight years in art school, a BFA in photography, and over 10 years in the corporate and nonprofit world, I have honed in on what I love to do and what I have yet to learn. More than that, I am a creative with a passion for telling stories, making waves, and trying new things. A day that would fill my cup encompasses collaboration, ideation, risk, creation, laughter, and a lot of coffee. Major strengths of mine include taking initiative, organizing and managing projects, and problem-solving. Time is limited and precious, and I want to make the most of it. I like to be put in new situations, meet and get to know new people, and learn fresh skills. I want to make an impact, daily, in whatever small or large way I can. There is a lot of work to be done. Let's get to it, together!
United States
Philadelphia
Photography
Food and Beverage Operations, Publication Planning, Art Exhibitions, Curating, Retail Packaging, Public Relations, Landscape Photography, Travel and Tourism, Tourism Marketing, Real Estate Photography, Logistics Management, Event Management, Website Updating, Conference Coordination, Data Analysis, Employee Training, Visual Communication, Strategy, Event Planning, Organization Skills
Experience

Photographer
Jenna Sterner Photo
Philadelphia, Pennsylvania, United States
- Photograph portraits, events, branding, engagements, weddings, and more. - Edit photos and curate thoughtful, personalized albums in a timely manner. - Produce contracts with clear expectations and timelines. - Network and uphold relationships with clients. - Manage budgets to meet financial goals of the business. - Promote the brand and services on social media to grow digital audience. > Over 4 months, increased profile visits by 34.7%, and reached 60.5% more accounts than the previous 4 months. - Hire and mentor assistant photographers.

Lead Culture & Experience Photographer
Philadelphia, Pennsylvania, United States
- Strategized annual photography coverage according to business needs across events, internal and external communications, marketing, recruitment, and more. - Organized 30+ years of photography assets for easier navigation of the archive and increased usage. - Utilized Asana to delegate and track team projects, timelines, and budgets. - Scouted, hired, and managed freelance photographers among 17+ territory offices. - Led environmental design projects for offices that required research, pitching to C-Suite executives, negotiating with vendors, and overseeing installations. - Consistently maintained a strong relationship with the social media team to collaborate and distribute photo content among platforms. > Instagram: 7,500+ followers (@lifeatpower) Facebook: 25K followers > LinkedIn: 24K followers - Imagined, pitched, and executed multiple large campaigns centered around employees, customers, and local philanthropic efforts. - Directed photoshoots starting from initial pitch and mood board through to final edits and presentation. - Streamlined protocol around incoming photo requests, employee headshots, and other team needs in order to scale with the company.

Digital Training Assistant
Washington D.C. Metro Area
- Promoted within the NPR Training Team after two semesters as an intern. - Assisted with blueprint for two industry events: Story Lab Workshop and Digital Day. - Project management for workshops including: Creating infographics & signage, coordinating rooms & equipment, photographing the live event and using images on website & social, tracking tasks for team with Trello. - Used HTML to craft and distribute monthly newsletters to 7,000+ subscribers Implemented Twitter and Facebook strategies with compelling language and images. - Maintained WordPress website and LinkedIn pages by posting fresh content and engaging with audiences. - Streamlined visual strategy guidelines for NPR Training website that had 30,000+ monthly users. - Photo selection and art direction for training resources Developed stock photo library for team use.

Administrative Coordinator and Photographer, Think Public Media
Washington, District Of Columbia
- Coordinated logistics around travel, conferences and events. - Managed thinkpublicmedia.org by seeking and creating fresh content. - Photographed at the NAHJ, NABJ and AAJA journalism conferences. - Designed a social strategy to extend the brand's reach. - Amalgamated data and research of the 700+ resumes submitted to the website.

Photography Intern
Washington D.C. Metro Area
- Developed a visual strategy for the NPR Training site that has 30,000+ monthly users (npr.org/training). - Photographed events, conferences and training sessions. - Created a stock photo library to increase shareability of archival material. - Shot images for NPR.org, including the Tiny Desk Concert series and individual stories and portraits as assigned. - Assisted with event planning and design for events with 120+ attendees. - Collaborated with people across the organization on projects and research.

Tourism Public Relations and Marketing Associate
Go Blue Ridge Travel
Winchester, Virginia
Promoted from intern to associate while maintaining the same duties.

Tourism Public Relations and Marketing Intern
Go Blue Ridge Travel
Winchester, Virginia
- Wrote 40+ blog posts and several press releases. - Managed three Instagram accounts and grew followers by 27%. - Expanded the company photography portfolio. - Maintained relationships with local tourism agencies to design marketing calendars, determine monthly trends and set goals.

Sales Associate and B.O.S.S. Specialist
Hagerstown, MD
- Increased company loyalty by adding new customers to the Rewards Program daily. - Engaged with customers and assisted them throughout their shopping experience. - Worked with the IBM software to efficiently pick, organize and package all BOSS orders ("Bought Online, Shipped from the Store") to be sent to customers across the country.

Art Editor, Sans Merci Art & Literary Publication
Shepherdstown, WV
- Judged entries and selected finalists for the magazine two years in a row. - Curated the art show attended by 250+ people annually. - Revamped the team structure by enlisting three new art editors, scheduling and hosting meetings, and creating a budget.

Server
Nick's Fish House
Baltimore, Maryland
- Efficiently served patrons while ensuring they had the best possible experience. - Utilized problem-solving and quick-thinking skills in a high-volume, high-energy environment.
Jenna Sterner's Contact Information
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