jenna coverly

At Health World the design studio is large and consists of nine designers and a studio manager who work alongside the marketing and web team. A wide variety of print and digital work is allocated to the design team and some of the jobs I have worked on include window stickers, business cards, flyers, posters, magazine adverts, online adverts, digital re-touching of products, shelf-wobblers, product packaging, brand oriented hand guides and new marketing collaterol & ideas for three existing brands within Health World Limited (Metagenics, Ethical Nutrients, Endura). I am proficient in Adobe InDesign, Illustrator and Photoshop and whilst working for Health World, I have learnt how to effectively work as part of a large team and liase with Marketing and Printers whilst ensuring my own deadlines are met and design standards are high.

At Liveworm I specialised in publication design, branding, flyers and poster art. I was the designer of the logo and contributed to the accompanying artwork for the Seed project which was displayed at QPAC in Southbank, Brisbane. I developed valuable skills in Wordpress and InDesign and gained confidence in art direction and liasing with clients. I learnt how to effectively work within a creative studio and take direction from a studio manager.

I was offered the opportunity to undertake work experience at Breed Brand Management and specialised in corporate branding and utilised my illustration skills for garment design. I gained valuable industry experience working alongside an established creative studio and learnt how to effectively work as part of a team.

* Designing all digital Splosh collateral including web banners and tiles, social media content and ads * Social media management including Instagram, Facebook and Pinterest * Weekly Email Direct Marketing (EDM) design and scheduling for customer base * Photography at in-house photo studio * Catalogue design * Managing image retouching, resizing and colour correction * Working with the web department to manage online product launches * Copywriting * Organising influencer collaborations * Designing creative flat Lays

* Social media management including Instagram & Facebook * Creative content creation for all social channels * Weekly Email Direct Marketing (EDM) design and scheduling for customer base * Managing image retouching, resizing and colour correction * Creating content for the blog * Uploading and editing all product for the online store * Basic understanding of coding and web * Answering customer calls and providing information on product * Building customer rapport while working at the abi and joseph retail stores when required * Textile design and illustration for seasonal print collections * Retail collateral for stores * Working with the marketing manager to propel the brand forward * Copy writing * Creating brand awareness * Creative flat Lays * Maintaining the integrity and style of the brand day to day * Meeting deadlines * Working as part of a team

Activities and Societies: Art