
jenine de klerk
senior internal digital and direct marketing manager
About
I head up the Internal Digital and Direct Marketing team for Standard Bank. This global role sees me looking after all digital communication environments for over 54'000 staff across the globe. My passion for driving the digitalisation of the organisation is evident in every project I undertake. Placing the users at the centre of all design and development work is what makes me tick. My years of experience in delivering digital marketing media campaigns and building web portals have given me a unique understanding of what drives users. I am able to utilise that knowledge in my work for the internal side of the bank. As a SAFe Agilist, my approach to delivering work is founded in the belief that continuous release of value is the right method for big businesses. I was blown away with my recognision as one of 32 of the most influential women in digital marketing in South Africa in 2016. #imustbedoingsomethingright 😁 Article below if you want to read more about it.
south africa
johannesburg
banking
marketing strategy, marketing communications, marketing management, account management, advertising, new business development, e commerce, business strategy, digital marketing, marketing, sales, strategic planning, crm, seo, sales management, project management, business development, management, digital strategy, digital media, analysis, social media marketing, leadership, business planning, strategy, training, project planning, online advertising, online marketing, email marketing, integrated marketing, direct marketing, ppc, analytics, market analysis, mobile marketing, web analytics, brand management, google analytics, customer relationship management, search engine optimization
Experience

digital and direct marketing manager - group brand, sponsorship and corporate functions
standard bank group

senior internal digital and direct marketing manager
standard bank group
Empowering the almost 55'000 employees of Standard Bank Group across the globe, to connect with each other and the organization. I build collaboration and communication capability, such as the Employee Portal (intranet) and others.

retail operations and finance manager
yethu bakery

senior finance and administrator coordinator
ntc communications south africa
* Debtors Control and Account Management * Client Liaison * Invoicing and Crediting to Reconciliations * Client Statements * Client Payment Processing and Reports * Retention Processing and Reports * Debt Collecting * Purchase Order Reconciliations * Client Balance Reconciliations per Branch * Interest Reconciliations * Account Ageing Reconciliations * Company Credit Card Control and Reconciliations * Quotations for all Branches * All Travel Arrangements (National and International) * Branches: Johannesburg, Cape Town, Durban and Mozambique * Clients: Cell C, Siemens Telecommunications, Medtel and Biz Africa.

finance and administrator manager and business facilitator: finance and training
ecs training and recruitment

qualified life assurance consultant and financial advisor
branson financial services

sales executive and financial manager
leisure options dream vacations

digital marketing manager
automobile association of south africa

assistant product manager: aa membership
automobile association of south africa
* Manage products and services * Development and execution of retention programme * Usage of the marketing mix and channels to increase profitability * Product Development: research, enhancement, design, pricing strategies * Portfolio management: monitor retention, new business and profitability * Budget forecasting * Reporting * Business rule management * Service provider management * Terms and conditions maintenance * Enhancement of products * Utilisation of data to review and analyse product related campaigns and activities * Analyse and collate information on segments, usage and performance for marketing purposes * Relationship management of internal product owners and channels to market * Continuous optimisation of channels and reducing barriers to entry * Administer strategic alliance relationships with service providers * Communication and project planning * Industry and market research: locally and internationally * Strategic marketing planning * New product development and implementation * Customer Care.

digital marketing and web manager
standard bank group

business development executive
automobile association of south africa
* Direct marketing of campaigns and group schemes to corporate clients * Marketing through mail, print and electronic media * Communication and project planning * Portfolio and account management including retention and acquisition * Event, shows, exhibition and open-day co-ordination * Developing of customized proposals for corporate clients * Presenting proposals at board level * Status and sales reporting * Market research of the industry * locally and internationally * Strategic marketing planning * New product development and implementation * Customer Care and general administration management.

portfolio head: digital and direct marketing, personal and business banking, global
standard bank group
To help build online sales capability for the bank as part of a cross-funational specialist team in support of the Personal and Business Banking SA digital banking goals, by providing digital and direct marketing expertise to the eCommerce strategy through ownership of the traffic building process including digital marketing, search engine marketing, social media, search engine optimisation and direct marketing, guidance and input ensuring capability builds are in line with the bank's corporate identity into the engagement process including the user experience journey, traffic streamlining, visual design, content writing, content management and technical front- and back-end design and development as well as traffic, channel and conversion analytics.
Education
hs warmbad
mathematics
university of south africa school of business leadership
management
university of pretoria/universiteit van pretoria
business management
Activities and Societies: University First Years’ Student Union; University Student Culture Board Member; Resident Projects and Culture Project Manager; Resident Public Relations Consultant
st.patricks college
Applied Mathematics; Visual Arts and Media*; Religious Studies* (* Distinction) Non-examination subjects: Speech and Drama; Catering
jenine de klerk's Contact Information
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