jen horton

In this role I was responsible for developing, managing and leading a highly proficient sales team of six , embedding leading sales practices and a strong performance culture that was motivated, passionate and strived to achieve excellence. Other areas of this role included key account management, revenue and market share growth strategies, exceeding sales, forecasting, agency presentation pitches, contact negotiation, weekly reporting, client dispute resolution and identifying new revenue streams for the business.

In this role I was responsible for the largest NSW Agency network ‘Group M’, where I managed the print account worth over one-third of my group's revenue. This included developing and maintaining relationships with Agency Planners and Buyers for major clients such as Audi, Volkswagen, Foxtel, NRMA, Westpac, St George, Canon, Sheridan, Avis and Budget. I regularly met face-to-face with these clients, keeping them up-to-date regarding editorial changes to our brands, and educating them on who the readers are, how we could work better together, identifying area’s we could grow our business, and pro-actively pitching. (2014/2015 career break whilst living in Canada)

In this role I managed the Fairfax agency print account for Ikon, Mitchells and MPG. This included developing and maintaining relationships with Agency Planners and Buyers for major clients such as Woolworths, Westfield, Red Cross, Mining & Coal Association, Expedia, White Wings, Nikon and Dick Smith. A major component of the role involved creative pro-active pitching, which is one of my greatest strengths.

In this role I sold Display advertising across a portfolio of 3 weekly Entertainment sections to tour promoters, high-end art houses and films distributors as well as championing the weekly Sunday entertainment section S. I managed flat-plans, paging volumes and yields in order to achieve revenue targets and was instrumental in driving the closing of these weekly sections.