Jeff Rushton
Co-Owner, President & CEO @ Media Resources Inc.
About
Co-Owner, President & CEO of Media Resources an integrated sign services business with operations in Canada, the United States and Asia. Focusing on indoor & outdoor LED displays, sign installation, large format digital printing and 3D manufacturing. We have an incredible team that has helped Media Resources become of the fastest growing companies in our industry (past winner of Deloitte's Fast 50 growing companies in Canada and Fast 500 growing companies in North American) and are taking time now to invest in automated manufacturing facilities and new global ERP systems. Prior to joining Media Resources I was fortunate to have been a CxO level executive in a diverse portfolio of businesses spanning multi-national corporations (media, telecommunication, information technology, display technology), consulting companies, and start ups (consulting, software, technology, charitable foundation). I thrive in fast moving, team based cultures that are looking for strong leadership and a culture of success. I have geographically relocated and successfully grow businesses in Canada, the United States and Internationally. Outside of work, I am a devoted family man (34 years married with an awesome wife and two amazing kids) and philanthropist, dividing time and passion between work, home life and volunteer life as the Founder, former Chairman and an active Very Passionate Volunteer for the Coast to Coast Against Cancer Foundation & Childhood Cancer Canada (www.ctcacf.org; www.childhoodcancer.ca) raising over $50,000,000 for childhood cancer charities across Canada. Maintains an active lifestyle through long distance cycling (including multiple cross continent trips and a world record), snowboarding, and hiking. Life mission is to make a meaningful, positive difference in people’s lives. Specialties: Strategy, General Management, Business Development & Account Management, Business Operations, Change Management and Public Speaking
Canada
Mississauga
Business Supplies & Equipment
Change Management, Start-ups, Telecommunications, Manufacturing, Consultancy, Consultants, SaaS, Strategy, Business Operations, Program Management, Professional Services, Business Development, Outsourcing, Management, E-commerce, Executive Management, Leadership, Sales Management, New Business Development, Coaching
Experience

Co-Owner, President & CEO
Greater Toronto Area, Canada
Joined Media Resources as an equity owner and executive. Media Resources is an integrated manufacturing and services organization supporting the sign industry and Out of Home advertising industry in Canada, the United States & overseas. The organization manufactures large format digital signs, installs and maintains all forms of signs, prints large format outdoor signage, and has a large employee and truck fleet that supports the on premise sign and outdoor advertising industries. Blessed to be surrounded by strong, committed employees and strong, capable co-owners & business partners. www.mediaresources.com

Founder, Chairman, and Passionate Volunteer
Toronto, Canada Area
Very Passionate Volunteer, Founder and Chairman of a volunteer-based, not-for-profit Foundation that raises funding and awareness for childhood cancer charities across Canada through active, healthy lifestyles. The Coast to Coast Against Cancer Foundation raised over $50,000,000 for childhood cancer charities before merging in 2020 with Childhood Cancer Canada to give a unified voice to support the fight against kids cancer. I am very proud of what this amazing group of volunteers has accomplished

President and Founder
Transitions Support Management
Formed Transitions in the 1990s as a consulting and investment organization focused on define and implement business strategy. Operate either as a member of the executive management team to drive and implement strategic and operational change across the organization or as a strategic investor.

EVP/COO
Equity investor and partner responsible for sales, marketing and many operational departments (IT, infrastructure, QA, documentation, account management) * Acquired multi-million dollar strategic customers in Financial, Media, Telecommunications, Semiconductor and government verticals. * Company recognition for innovation; Red Herring 50, Always On 50, Computer World Smithsonian Honors. * Company recognition for business performance; Deloitte Fast 50 (2 years), Profit 100, Deloitte Technology 500. * Open Text acquired Vizible Corporation April 2009.

President, America
Full strategy, operational and P&L responsibility for the $150M+ US consulting arm of Fujitsu Ltd. Under my leadership, the business saw a dramatic improvement in profitability and business performance. Revenue from strategic solution areas increased from 20% of revenues to over 50% in 18 months. Achieved 144% increase in sales and returned the unit to profitability. Key activities included: • Restructured operations and eliminated non value added business units. • Implemented a full sales management process and system to drive sales and client focus into the culture. • Transformed the business that was highly dependent on staff supplementation to a strategic practices business through the formation of partnerships with leading software companies, focused solution teams, and an integrated marketing plan. • Developed and drove a weekly performance dashboard and tracked all leading and lagging indicators.

President, Americas
Netigy was a professional services and consulting start-up backed by Cisco and Benchmark Capital focused on designing, architecting and evaluating e-business networks. Started in mid 1999 with 30 people the company grew rapidly to over 770 people in 18 months and was recognized as one of Cisco’s top 10 global services partners. Had full P&L ownership of all operations across the North and South Americas including full responsibility for sales, alliances, delivery/consulting, and operations. The company was integrated with ThruPoint in September 2001.

E Solutions
Began after MCI Systemhouse was acquired by EDS in April 1999. Role was to act as “Chief Operating Officer” for a new $1 billion unit focused on the eBusiness marketplace. My role included overseeing the business integration of six EDS units and Systemhouse into the E.Solutions Consulting unit. After accomplishing integration objectives resigned with senior EDS executive to create Netigy.

Chief Financial & Operating Officer
Chief Financial & Operating Officer for MCI Systemhouse, a $2 billion IT professional servicing and outsourcing company. The business operations role was responsible for driving all changes that affected the operating model, and the organization as a whole. The financial role included responsibility for finance, accounting, legal, audit, tax, internal IT operations, and deal/bid reviews. Key accomplishments included: • Lead role in defining the business model, rules of engagement, and organizational construct across geographic & vertical units, global practices and functional departments. • Defined compensation and measurement programs. • Redefined the sales structure and supporting compensation program. • Designed and drove strategic actions through “Project 98” that saw dramatic increases in operating results and EBIT (EDIT increase in excess of $40m). • Developed legal and financial approval matrix and contracting process. • Took a lead role with the President in selling MCI Systemhouse to EDS for $1.7 billion. Transitioned into the full time position in 1998 after a long-term consulting agreement through Transitions.
Jeff Rushton's Contact Information
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