Jeff Pyla

– Leading creative efforts for Verizon’s premier retail partner with over 850 stores in 43 states – Delivering branding, digital, in-store, social, video and print for B2C and B2B audiences. – Teaching an 11 member cross-functional team that concepts are currency – Achieved 2023 Gold Telly Award Brands: Verizon

– Led the Upshot Smart Home Group—billing nearly $9MM a year – Delivered above-the-line and below-the-line deliverables for both B2B and B2C audiences – Pitched, led, and won the ThermaTru Doors account – Drove a 10 member cross-functional creative team to sell beyond features and benefits Brands: LiftMaster, Chamberlain, Elkay, ThermaTru

– Led creative development for Sprint print and digital retention, digital acquisition and small business communications­—a $10MM account – Grew the business over time resulting in $2MM in organic growth the last 2 years – Defined and grew the CRM and direct response discipline within the agency – Inspired, mentored and motivated a 16 member cross-functional creative team – Achieved a 2017 Effie Finalist award for Sprint’s “Kid’s First Phone” site Brands: Sprint

– Ran the direct response and small business groups of a cross-functional $14MM Cox Communications team producing DRTV, radio, DM, email, landing pages and outdoor – Led creative development for 250+ Qwest retail locations with in-mall seasonal promos, in-store signage and video displays with a team of 8 copywriters and art directors – Launched the first cross-agency AOR team sharing Big Heart Brands between the Chicago and San Francisco offices delivering above-the-line, below-the-line and digital services – Activated a shopper marketing SWAT team delivering shopper marketing services to existing FCB clients like SC Johnson when FCB and Draft Worldwide merged Brands: Cox Communications, Qwest Communications, Kibbles ‘N Bits, Milkbone, Meow Mix, 9 Lives, Puperoni, Snausages, Abbott Nutrition, Hampton Inn, Glade

– Pitched, led, and won the MidAmerica Bank and Merlin Automotive accounts – Produced the first broadcast spots for the Chicago office: Goshen Health System – Achieved a 2003 Silver ADDY for Goshen Health System–TV spot – Achieved placement in 2003 New York Festivals for Pfizer–Direct Mail Brands: Pfizer, Baxter, Subway, MidAmerica Bank, Merlin Automotive, Harper College, Clarian Health System, Goshen Cancer Treatment Center

– Achieved the 2000 Silver Sammy Award–United Homes – Achieved the 1999 POP Design of the Times Award–Kodak Image Magic Brands: Kodak, Tropicana, Komatsu, Rand McNally, United Homes