Jeevithan R

Jeevithan R

Product Marketing Manager @ Inkle

About

I’m a Product Marketing Manager with 4+ years of experience across B2B SaaS, BFSI, and eCommerce platforms. My work focuses on foundational PMM problems such as positioning, value propositions, personas, and GTM, particularly in environments where products are complex and the narrative is not obvious. I work closely with sales to understand real buying behaviour and objections, and with product and engineering to build a deep understanding of the platform. That context allows me to translate complexity into messaging that holds across launches, sales conversations, and content. Alongside this, I have a strong interest in non-linear storytelling and narrative design. I spend time experimenting with hooks and structure across formats such as blogs, newsletters, and video, with the goal of making ideas easier to engage with and harder to forget. Happy to connect over DM or email at jeevithan27@gmail.com. :)

Country

India

City

Bengaluru

Industry

Financial Services

Skill

Product positioning, Messaging and narrative, Competitive Analysis, Copywriting, Positioning, Campaigns, Sales Enablement, Go-to-Market Strategy, Product Marketing, Marketing, Microsoft Excel, Research, Market Research, Public Relations, Non-profit Volunteering, Management, Community Outreach, Volunteering, Customer Service, Social Media

Experience

Inkle

Product Marketing Manager

Inkle

LinkedIn
2025-9 - Present · 1 yr 1 mo

Bengaluru, Karnataka, India

- Owning product messaging and website content across Inkle’s core bookkeeping, tax, and compliance workflows. - Driving narrative consistency across newsletters, social channels, and partner-facing materials. - Building partner enablement assets to support co-marketing and partner-led demand generation. - Developing in-app help and how-to articles in close collaboration with product and engineering to support activation and reduce user friction. - Partnering with external SEO and GEO teams to improve discoverability, search relevance, and inbound quality.

Mad Street Den

Product Marketing Manager

Mad Street Den

LinkedIn
2025-3 - 2025-6 · 4 mos

Chennai, Tamil Nadu, India

Mad Street Den

Lead - Product Marketing

Mad Street Den

LinkedIn
2024-4 - 2025-2 · 11 mos

Chennai, Tamil Nadu, India

Mad Street Den

Product Marketer

Mad Street Den

LinkedIn
2023-4 - 2024-4 · 1 yr 1 mo

Chennai, Tamil Nadu, India

Mad Street Den

Product Marketing Associate

Mad Street Den

LinkedIn
2022-2 - 2023-4 · 1 yr 3 mos

Chennai, Tamil Nadu, India

Mad Street Den

Product Marketing Trainee

Mad Street Den

LinkedIn
2021-8 - 2022-2 · 7 mos

Chennai, Tamil Nadu, India

Mad Street Den

Product Marketing Intern

Mad Street Den

LinkedIn
2021-2 - 2021-8 · 7 mos

Chennai, Tamil Nadu, India

BigFday.com

Event Planner / Sales Associate

BigFday.com

2019-9 - 2020-9 · 1 yr 1 mo

Chennai Area, India

Responsibilities included curating nearly 100 events in a client-facing role - from striking deals with venues, finalizing decorators, managing client budgets, coordinating with the operations team, and executing event set-up. Hit 100% of my target twice and 90% of my target 6 times, was given a 3 star rating in the internal performance review.

BigFday.com

Sales/Planning Intern

BigFday.com

2019-8 - 2019-9 · 2 mos

Chennai, Tamil Nadu, India

RR Donnelley

Research and Analytics Internship

RR Donnelley

LinkedIn
2019-3 - 2019-9 · 7 mos

Chennai Area, India

My primary responsibility was to generate reports, including broker reports, transcripts, annual reports, and financial statements for various publicly traded companies. These reports were tailored to meet the specific requests of our clients and were sourced from various channels.

Kaching

Marketing And Business Development Intern

Kaching

LinkedIn
2018-12 - 2019-1 · 2 mos

Chennai Area, India

This internship was an integral component of my college project. Responsibilities included - 1. Reaching out to prospective restaurant owners through cold calls, presenting our brand, and successfully enrolling them. 2. Volunteered for a few marketing campaigns aimed at boosting brand awareness and encouraging individuals to download the application via in-person activities.

United Way Chennai

Campaign Intern

United Way Chennai

LinkedIn
2018-5 - 2018-6 · 2 mos

Chennai Area, India

Helped in planning various campaigns for events such as Paint-a-thon, Know My Ability. Paint-a-thon: With support from Chennai Corporation, UWC is giving a face lift to 280 corporation schools across Chennai by painting beautiful & meaningful murals on the compound walls. Over 390 volunteers who have been a part of this initiative have completed painting 10 schools as of 31st March 2017. Various corporates and colleges have been actively partnering with us in this initiative. Nippon Paints is the official paint sponsor for this initiative.

Oregano's

Head Waiter

Oregano's

2016-4 - 2016-6 · 3 mos

Chennai, Tamil Nadu, India

I was bored at home after completing my 12th boards. I stumbled across this cozy restaurant near my house. And boom. This was my first small exposure to a job. I learned a lot of soft skills such as the ability to keep a level head, customer service, multitasking, listening to customer rants, helping my fellow staff with organized orders etc. It was fun, and tiring.

Education

Loyola College

Loyola College

LinkedIn

Business/Commerce, General

2016 - 2019 · 3 yrs

Jeevithan R's Contact Information

Email

******@***.com

Phone

(**) *** ****

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