James (Jay) Attwater

Leveraging my extensive professional experience, I’m in charge of managing national corporate accounts and driving strategic initiatives to enhance growth and customer satisfaction. My job is to implement both cost and non-cost improvements to increase P&L value. I also streamline account operations and identify areas for value optimisation, ensuring we have a competitive advantage and high rates of client retention. ● Coaching & Mentoring: Enhanced performance of Key Account Managers within Corporate team by implementing targeted mentoring techniques that elevated skills and improved client management strategies. ● Relationship Management: Achieved 102% of the 2023 target for a £5.5M client base by implementing strategic account growth initiatives and fostering strong client relationships. ● Contract Retention: Successfully grew and retained contracts valued at £1M+ with clients like Mitchells & Butlers, Barratt Developments, and Kurt Geiger by increasing cash flow, revenue, and net profit through tailored account strategies.

Upon transitioning to Lyreco, I directed the creation and execution of growth strategies across the Midlands, focusing on profitability and client engagement. I led the team to create 2018's pricing strategy, ADP review, and risk assessment to optimise client value. I also supported successful retenders while identifying new opportunities in furniture, consolidation, and customer profiling. ● Leadership Development: Actively participated in Lyreco's 2018 Mentoring Programme, guiding new team members in Midlands and International teams which enhanced onboarding and team cohesion. ● Profit Growth: Boosted cash flow, revenue, and net profit for key accounts like Kurt Geiger, Ingeus, Yusen Logistics, and Munich Re by introducing tailored product solutions across cleaning, PPE, and compliance categories. ● Customer Engagement: Exceeded sales targets by achieving 101.73% in 2017 and 109.97% in 2018 on a £1.4M client base through strategic account management and targeted client engagement.

As a Business Development Executive, I led efforts to secure and expand our business with companies in USA and Europe, focusing on opportunities exceeding £200K. I collaborated with our international account team via FAST integration, strengthening our negotiation and crisis management skills. I also drove the implementation of the WIN process which drove sustained account growth across UK and EU markets. ● Contract Negotiation: Strengthened client partnerships through rigorous contract negotiation and financial incentive planning, ensuring mutually beneficial terms that aligned with profitability goals and long-term account retention. ● Client Relations: Drove significant growth for EU accounts such as Texas Pacific Group (£1.5M+), leveraging strategic account planning and profit & loss oversight to enhance account profitability and meet client-specific needs. ● Target Achievement: Surpassed FY16 sales target by 133% through meticulous account planning, precise financial forecasting, and effective management of high-value accounts, resulting in sustained revenue growth across major clients.

In this role, I drove global new business development, focusing on the retail and asset management sectors with spending budgets up to £800K. I pitched solutions for office products, facilities, workwear, furniture, print, install base renewal, and process changes that aligned with decision-making units. I also executed sales cycles ranging from one to 14 months, collaborating with both actual and virtual teams globally. ● High-Value Sales: Secured high-value solutions with clients such as Adidas (£1.2M), McCarthy & Stone (£350K), and ACE Insurance (£300K) by delivering tailored GNFR and office product programs across European markets. ● Sales Optimisation: Exceeded £750K target by 101.5% and achieved 157% margin in FY14 through solution-driven account strategies, targeted upselling, and leveraging cross-border programmes that maximised profitability for European clients.

Earlier in my career, I was responsible for 59 accounts worth £2.9M. My main focus was on identifying, capturing, and growing lines of business across Print, Furniture, Facilities, Breakroom & Safety. I worked with my client’s key stakeholders to understand their needs, analyse data, and shared insights based on spend, order patterns and customer KPIs. I also presented boardroom business reviews and advised on changes that delivered additional profit. ● Account Growth: Drove revenue by managing and expanding accounts for high-profile clients, achieving £600K growth for HP, £750K for Rexel, and £450K for ExxonMobil, strengthening long-term client relationships and revenue streams. ● Customer Acquisition: Secured new business deals with top-tier clients, including Alcoa and Facebook, contributing additional £290K whilst diversifying client portfolio with strategic accounts. ● Performance Excellence: Surpassed FY13 targets by achieving 104% against a £2.7M target and 108% margin through strategic client relationship management, proactive upselling efforts, and precise margin control across accounts.

B2B sales in the Stationery & Facilities sector, working with SME businesses in the Northamptonahire & Warwickshire Counties. 2011 Rookie of the Year

Retail management. Duties include stock takes, sales, HR, and staff management

Modules included - HR, Statergy, Marketing, Accountancy.