Javier Gayá García-Manso

Chief Executive Officer (CEO) @ Lejan Brand

About

Over 16 years leading companies in high-growth environments, combining strategy, finance, and team leadership. At Deloitte, I built a solid foundation in auditing and processes. Later, as CFO of Hoff, I drove its expansion from €5M to nearly €70M in revenues, growing the team from 20 to 300+ people and opening 30+ retail stores, all under a bootstrapped and profitable model. Today, as CEO of Lejan, my mission is to consolidate its unique barefoot bonito concept, unlock the company’s full potential, and establish it as a global reference brand. Former semi-professional basketball player and long-term team captain: I learned that true leadership means ambition, discipline, and trust in the team.

Country

Spain

City

Alicante

Industry

Retail

Skill

Estrategia, Crecimiento rentable, Liderazgo, Ceo, Private eq, Empresas de capital riesgo, Financiación de capital privado, Capital de inversión, Due diligence de fusiones y adquisiciones (M&A), Contabilidad, Microsoft Excel, Auditorías, Auditing, Normas Internacionales de Información Financiera, Accounting, Financial Reporting, Financial Accounting, Informes financieros, Contabilidad financiera, Auditorías contables

Experience

Chief Executive Officer (CEO)

Lejan Brand

2025-6 - Present · 1 yr 4 mos

Provincia de Madrid

Leading the strategy, growth and international expansion of Lejan Brand, a high-growth footwear company redefining barefoot through its unique “barefoot bonito” positioning. Focused on scaling the brand across digital, retail and wholesale channels, building the organization for the next stage of growth, and consolidating Lejan as an international reference in beautiful, comfortable and foot-respectful footwear. Driving the launch and development of the adult line, retail expansion, international distribution, operational excellence and long-term financial sustainability.

CFO & Corporate Director

HOFF

2021-4 - 2025-6 · 4 yrs 3 mos

Alicante, Comunidad Valenciana / Comunitat Valenciana, España

Led Finance, Legal and People areas in a high-growth, bootstrapped environment. Scaled revenues from €5M to €70M in 4 years, maintaining c.15% EBITDA margins. Supported international expansion from 10 to 60+ countries and opened 30+ retail stores. Grew the team from 20 to 300+ employees. Structured and executed the entry of new investors, consolidating the company’s growth.

Deputy CFO

PIKOLINOS

2019-12 - 2021-4 · 1 yr 5 mos

€140M revenue | 70+ countries Deputy CFO of an international footwear group, leading financial strategy, planning and organizational transformation. Key Achievements: • Led the development and execution of a new Business Plan to support global growth. • Managed Covid-19 crisis restructuring, ensuring organizational continuity and financial stability. • Oversaw budgeting, forecasting and financial reporting across multiple business units. • Delivered monthly and quarterly performance reports to the Board of Directors. • Managed and developed a 20-person Finance, Legal, and Controlling team.

Group CFO

Grupo Marjal

2018-1 - 2019-12 · 2 yrs

Alacant y alrededores, España

€85M revenue | Multi-sector Group Group CFO responsible for financial leadership across diversified companies in Real Estate, Hospitality, Industrial Production, Asset Management and Co-Living. Scope of Responsibility: • Somium (Luxury Real Estate Development) • Alannia Resorts (Hospitality & Tourism) • Cultivos Marinos de Guardamar (Industrial Fish Production) • Family Office (Asset & Investment Management) • Suiters (Co-Living & Community Housing) Key Role: • Member of the Board of Directors, contributing to strategic decisions and corporate governance.

Finance Audit Manager

Deloitte

2010-9 - 2018-1 · 7 yrs 5 mos

Madrid

Audit Manager leading teams in projects for major corporations across Consumer Goods, Hospitality, Retail, Transportation, and Real Estate. Highlights: • Led audits for leading international groups (e.g., Inditex, NH Hoteles, García Carrión, Balearia, LVMH suppliers, Alsa, Norwegian Airlines, Beam Suntory…). • ROAC Certified Public Accountant (Spain). • Achieved top internal rating (A) in annual performance evaluations every year. • SEC/PCAOB & US GAAP accredited, leading audits of subsidiaries listed in the US. • Directed international audit engagements (Portugal, Morocco, UK, USA).

CEO & Founder

Seventy Of A Kind (70OAK)

2014-9 - 2017-9 · 3 yrs 1 mo

Madrid y alrededores, España

CEO & Founder of fashion Brand Seventy of a Kind (70OAK) specialized in man accesories (ties, shocks etc) 6 colecctions launched Internacionalization sales (France & Japan)