Jason Conger

Driving business & growth strategy across Supercell games on the Americas regional marketing team. Additionally leading regional marketing for Clash titles. Supercell creates games that as many people as possible play for years and remember forever. We are the makers of Hay Day, Clash of Clans, Boom Beach, Clash Royale, Brawl Stars, Squad Busters, and mo.co.

Built, led, and grew the Performance Marketing team at Supercell in Helsinki.

Helping Supercell investee companies grow their games.

Led a team of UA experts focused on Performance based marketing objectives to drive studio growth and profitability for Wooga. I handled management responsibilities and took on a larger role in the organization seeing over the portfolio of games and onboarding activities with Playtika. I worked with management and Playtika up to and through the acquisition process. Wooga creates story driven casual games for players all around the globe! We are apart of Playtika, one of the Top 10 gaming studios in the world. We’ve launched global hits such as June’s Journey, Pearl’s Peril, Diamond Dash, and Jelly Splash.

Strategy owner of June’s Journey. Drove growth through market, platform, and network expansion. Key player in global reach and overall studio profitability. Helped to architect a new business intelligence infrastructure, creative production pipelines, and growth strategies. Worked on multiple titles in the Wooga portfolio including June’s Journey, Jelly Splash, Pearl’s Peril, Bubble Island 2 and Tropicats. Worked with Marketing & Creative, ASO, Ad Monetization, Data Science & Engineering, Finance and Management teams.

Led a team of UA and Monetization to drive profitable ROI for all titles in the Backflip Studios portfolio of games. Backflip Studios makes absurdly fun mobile games that are played by millions of people every day. Our games have been downloaded over 150 million times. Transformers Earth Wars, DragonVale, NinJump, and Paper Toss are just a few of our popular titles.

Managed the mobile growth strategy and operations in order to profitably test, launch and sustain games for Backflip Studios. Worked with Executive, Finance, Data, Brand, and Product teams to develop a marketing strategy to maximize profitability for long term growth.

Executed effective acquisition campaigns for high growth mobile games. Responsible for the management of user acquisition funnel for all live games. Worked with analytics team to measure ROI. Worked with product teams and business intelligence teams to identify features that improve UA and determine LTV for optimization.

I was the owner & founder of 53 Peaks Brewing Company. We partnered with Grandma's House in the South Denver area of Colorado. At its height, 53 Peaks was a team of four beer enthusiasts.

Rebranded as Zeta Interactive in January of 2014. Acquired by XL Marketing in October of 2013, I continued my role from Intela as an Email Marketing Manager. Zeta Interactive is a leading digital marketing company that uses data and analytics to help leading brands acquire, engage and retain customers. Zeta Interactive has built a powerful marketing platform that encompasses all digital channels, including Email, Search, Display, Social and Mobile.

I managed of a group of Email & Revenue Analysts and Account Managers. Strengths include: Management & Leadership, Marketing & Advertising, Report Generation & Analysis, Product & Infrastructure Optimization Intela is a global provider of database marketing solutions, offering proprietary web and mobile marketing platforms for brands, advertising agencies, direct marketers and publishing partners. We generate and deliver qualified leads through a suite of performance-based marketing solutions spanning 24 countries worldwide.

Worked directly with founder Ryan Jahnke with UCCS to create videos, website tutorials, Google Analytics Reports, and social bookmarking objectives.