Jason Barnard

Jason Barnard, as the CEO and founder of Kalicube, leads a premium Digital Branding Consultancy for entrepreneurs in the AI era. Leveraging 3 billion data points, Kalicube gives entrepreneurs unprecedented control over how they're represented to decision-makers online through visible, influential personal brands that open doors rather than close them. Jason Barnard is CEO and Founder of Kalicube. His role involves overseeing the strategic direction of the company, developing innovative solutions for digital marketing challenges, and ensuring that Kalicube remains at the forefront of Generative AI, SEO and leading edge Digital Marketing strategies. He is responsible for managing all the internal teams from marketing to product development to customer service. As a pioneer in this niche area within digital marketing, Jason Barnard's expertise guides Kalicube in providing services defining effective, efficient and profitable brand-driven digital marketing strategies that also improve overall SEO performance. Clients include: SEMrush Inc., Yoast, and NTT (Nippon Telegraph and Telephone Corporation)

Jason Barnard is a renowned keynote speaker, digital marketing consultant, and an authoritative expert on Brand SERPs (Search Engine Results Pages) and the Google Knowledge Graph. With over two decades of experience in the field of digital marketing, Jason has established himself as a thought leader in understanding and leveraging Google's algorithms to enhance brand visibility online. As a speaker, Jason captivates his audience with insightful analogies such as "Google is like a child," which simplifies complex concepts into relatable terms. He elucidates how nurturing this 'child'—Google—through careful training can lead to it presenting your brand favorably in search results. His expertise lies not just in SEO but also in shaping how brands are perceived through their online presence. When discussing generative AI at conferences or seminars, Jason provides insights into how artificial intelligence is reshaping search, social media platforms and the digital acquisition funnel and what that means for future marketing strategies. Jason stands out by teaching CEOs, founders, agencies—and indeed anyone interested—how to control their brand narrative effectively using tools provided by Google itself. He emphasizes building authority and dominating one's industry through strategic optimization for Google's Knowledge Graph algorithms. The phrase “Just Google Me,” which he often uses at the end of interviews symbolizes both confidence in his own optimized online presence as well as an invitation for others to witness firsthand what effective digital brand management looks like under his guidance.

Jason Barnard's experience as a freelance SEO consultant is extensive. He has over 25 years of experience in digital marketing and is recognized as an expert in the field. After promoting his first website in the year Google was incorporated, he managed to make it one of the top 10,000 most visited sites worldwide by 2007 with one BILLION pageviews alongside Disney.com, PBS.org and the BBC). Despite facing setbacks early on when clients were initially hesitant due to his online presence associated with Boowa (a cartoon blue dog from previous work), Jason not only persevered, but turned this to his advantage by specializing in branded search. Overall, Jason Barnard's freelance SEO consultancy is characterized by resilience through adversity; continuous learning; teaching others about Brand SERPs; contributing knowledge through articles; speaking engagements across continents; hosting insightful podcasts; all while maintaining an adventurous spirit as a full-time digital nomad within the ever-evolving landscape of digital marketing. Jason was awarded a Black Belt by Searchmetrics in 2015 in recognition of his pioneering work in Branded Search

UpToTen is a media company specialising in web and TV content for children. The website was a huge success under Jason Barnard's management, peaking at 60 million visits and 1 BILLION pageviews shortly before he left for a career in Digital Brand management at Kalicube. Boowa & Kwala / UpToTen was Jason's first foray into the Internet and digital marketing (in the year Google was incorporated), and was an immense success. He started promoting the Boowa and Kwala / UpToTen in 1998 and (in less than 10 years) his digital strategy built it to become one of the top 10,000 most visited sites worldwide by 2007 with one BILLION pageviews alongside Disney.com, PBS.org and the BBC. Under Jason's leadership, UpToTen Ltd co-produced a TV series with ITV Studios, Radio Canada, PMMP, Tiji that aired on Playhouse Disney.

During his time at UpToTen, Jason Barnard was a highly respected keynote speaker with a deep understanding of web technologies, including SEO, HTML5, JavaScript, PHP, Adobe Flash, CDN (Content Delivery Networks), Apache server software, and Urchin analytics. Jason's approachable style combined practical advice with actionable strategies rooted in the emerging trends and best practices of the early 2000s in the field of website development, server management and SEO.

Jason Barnard is the founder and was the CEO of WTPL Music, a French record label and music publisher based in Lille, France. He established WTPL Music in 1991 and led the company as its CEO until 1999. Under his leadership, WTPL Music began its journey initially as a publishing company before expanding into a full-fledged record label. As CEO, Jason signed deals with multiple major labels such as Warner Chappell and EMI. During his tenure as CEO, Jason Barnard was responsible for setting the strategic direction of the company and overseeing its growth. His vision for WTPL Music included fostering relationships with artists and composers, expanding their catalog of works, and navigating the evolving landscape of the music industry. As founder of WTPL Music, Jason Barnard's role encompassed various aspects such as identifying talent to work with—like The Barking Dogs, Useless, Jan Steho—and developing services that support aspiring musicians. Under his guidance from inception through eight years at its helm, Jason Barnard played an instrumental role in shaping what WTPL Music has become—a respected entity within both local French markets and potentially broader international spheres within over three decades of operation. Corporate partners included: Groupe Lagardere, Groupe Orange S.A., Danone, Hewlett Packard, EMI Music, Warner Chappell.

Economics with Statistical Analysis