
Jasmine Tan Yue Wen
Head of Product Marketing Asia @ Morningstar
About
At the helm of S&P Global's product marketing for over half a decade, my expertise in crafting compelling go-to-market strategies has been instrumental in launching products that resonate with our global clientele. Our team's innovative approach to storytelling and sales enablement has significantly bolstered brand presence and market share. With a robust background in regional market dynamics from my tenure at Ricoh Asia Pacific, I seamlessly transitioned to spearheading new logo product marketing at S&P Global. My strategic market analyses underpin the successful positioning of each product, ensuring our offerings meet the complex needs of diverse markets.
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Singapore
Financial Services
Stakeholder Engagement, PMM, Search Engine Optimization (SEO), Strategic Marketing Management, Digital Strategy, Global Brand Development, Strategic Communications, Product Presentation, Campaign Execution, Leadership, Customer Service, Partner Relationship Management, Business-to-Business (B2B), B2B Marketing, Channel Partners, Business Development, Sales Enablement, Storytelling, Strategic Partnerships, Go-to-Market Strategy
Experience
Jasmine Tan Yue Wen's Contact Information
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