Jasmine Tan Yue Wen

Jasmine Tan Yue Wen

Head of Product Marketing Asia @ Morningstar

About

At the helm of S&P Global's product marketing for over half a decade, my expertise in crafting compelling go-to-market strategies has been instrumental in launching products that resonate with our global clientele. Our team's innovative approach to storytelling and sales enablement has significantly bolstered brand presence and market share. With a robust background in regional market dynamics from my tenure at Ricoh Asia Pacific, I seamlessly transitioned to spearheading new logo product marketing at S&P Global. My strategic market analyses underpin the successful positioning of each product, ensuring our offerings meet the complex needs of diverse markets.

Country

-

City

Singapore

Industry

Financial Services

Skill

Stakeholder Engagement, PMM, Search Engine Optimization (SEO), Strategic Marketing Management, Digital Strategy, Global Brand Development, Strategic Communications, Product Presentation, Campaign Execution, Leadership, Customer Service, Partner Relationship Management, Business-to-Business (B2B), B2B Marketing, Channel Partners, Business Development, Sales Enablement, Storytelling, Strategic Partnerships, Go-to-Market Strategy

Experience

Morningstar

Head of Product Marketing Asia

Morningstar

LinkedIn
2025-3 - Present · 1 yr 7 mos

Singapore

Product launches | Messaging | GTM Strategy | Market Analysis

SHAREit Group

Senior Product Marketing Manager

SHAREit Group

LinkedIn
2023-7 - 2025-3 · 1 yr 9 mos

Singapore

Market Analysis | Price Positioning | Go-to-Market Strategies | Lead Generation | Product Launches | Sales Enablement

S&P Global

Global Product Marketing Manager

S&P Global

LinkedIn
2018-10 - 2023-6 · 4 yrs 9 mos

Singapore

New logo product marketing lead | Go-to-Market Strategies | Story Telling | Product Launches | Sales Enablement

Education

University College Dublin

University College Dublin

LinkedIn

Marketing/Marketing Management, General

2010 - 2012 · 2 yrs

Majors in Marketing , Minors in Business Adminstration

Jasmine Tan Yue Wen's Contact Information

Email

******@***.com

Phone

(**) *** ****

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