Jasmine Yang

I focus on demand generation for national mission-critical projects. With 17 locations in the US, Our expertise spans geotechnical engineering, material testing, and special inspections. We’ve also invested over $10M in developing a robotic project management software platform (Elas), designed to keep testing reports on track and help accelerate project deployments. I’m proud to continue advocating for and supporting women in construction and women in the data center industry.

Yoga styles I teach: 1, Yoga Sculpt - Breath to movement class combines free weights with yoga and cardio to sculpt and define every major muscle group. 2, Yoga Barre - Dynamic fusion of barre work, light weights, non-impact cardio and yoga designed for developing long and lean muscles. 3, Hot Power Fusion(HPF) - Shoulder and wrist-friendly class without chaturangas that combines the 26 & 2 and Power Yoga styles. HPF improves strength, flexibility, as well as builds mental and physical stamina.

• Branding Awareness: Elevate Wesco Data Center Solutions' Industry profile by implementing innovative branding strategies and leveraging market trends. • Partner Alignment: Collaborate with Global Architecture, Engineering, and Construction (AEC) partners to scale up, mitigate risks, accelerate Data Center project deployment (Design & Engineering, Procurement & Logistic, Construction & Operation). • Cross-Function Collaboration: Work closely with Sales, Marketing, Tech Sales Engineers, Supply chain management, and external resources to align GTM strategies to ensure seamless execution.

As part of the acquisition with Wesco + Anixter + Rahi, our focus area is Complex Data Center & Cloud Solutions to help customers bridge the gap for complex IT needs globally. Serving more than 100+ countries worldwide, with more than 18000 professionals in designing and delivering complex solutions, we can help solve your challenges, so you can solve your business needs.

• Designed and implemented large-scale marketing programs with a customer-obsessed mindset. • Launched 20+ events per year with an end-to-end plan (budget management, contract negotiation, vendor management, travel accommodations, logistics, ROI measurement). • Worked closely with the presales team, identified high-value target accounts, created, and implemented account-based marketing activities (cold emails/calls, events, webinars, email campaigns, social media promotions). • Collaborated cross-functionally with presales/sales, global marketing, account management, support engineers, finance, and HR. • Represented the company in PR, sponsorship, and co-marketing activities, to establish and maintain sustainable external relationships. • Supervised the marketing department, onboarded and trained the new joiners.

• Established and managed advertising and social media channels, including Google Analytics, Twitter, LinkedIn, and Facebook, etc. • Represented the company at industry events, conferences, and onsite customer visits. • Communicated with the executive team about marketing initiatives and project metrics, as well as brainstormed fresh strategies. • Designed and innovated website features based on customers’ needs and feedback. • Designed internal and external newsletters and marketing campaigns. • Outreached for co-marketing projects.

• Created and executed the business plans for manufacturing, retail, and wholesale accounts • Led technical, business development and marketing teams to expand sales and provide excellent customer service • Oversaw day-to-day operations (include building sales pipeline, closing business and customer retention, tracking sales/order progress, product line selection, providing quotes/forecasts/reports, and processing invoices/purchase orders, etc.) • Established pricing management platform by monitoring costs, competition, supply, demand, and regulations, etc. • Collaboratively worked with both external (suppliers, retailers, clients, etc.) and internal (product, sales, marketing, warehouse, etc.) teams in developing great partnerships and resolving production issues • Performed data analysis and collection on customer behavior, competitor, market, and product trends, etc. • Strived as a trusted advisor to new and existing clients, and the go-to person for sales process, strategy and field marketing questions • Designed and innovated website features and social media platforms • Provided training and ongoing mentoring to new account managers while covering open account territories Achievements: • Established over hundreds of accounts with multi-million revenue

▪ Created and monitored historical reporting on global market trends, development, and key performance indicator metrics. ▪ Led and managed catalog creations, event/presentation hosting, and showroom arrangement, etc. ▪ Developed and owned business plans for launching and growing products to generate revenue and audience growth. ▪ Led quality control projects for new products and improvements.