Jasmine Foster

Buyer for Gifts Australia across all product categories; men’s, women’s, kids & babies, alcohol and NPD for our own label leather collection.

• Buying, Product Sourcing & Range Forecasting • Content curation for ecommerce, eDM & social media platforms • Marketing strategy development, content & implementation - promotions, offers • Ongoing merchandise planning for 6-8 week catalogue cycle with 600+ products • Production timeline management • Catalogue content - copywriting, layout, campaign/add size & location • Analytical administration management (FOB, margins, product ranking) • Product sourcing & product development; offshore & local suppliers • Landed stock administration - transfers / stock journals / reversals & inflations • Direct administration support to CEO

• Ladies lifestyle boutique in Sydney and online store, with a focus on fashion from USA and AU, fashion and accessories • Oversee and execute all responsibilities of sole trader • Mentor staff and train my team in effective sales, service, merchandising & seasonal buying • Maintain retail store, online store and successful social media platforms • Execute relevant marketing collaborations – fashion journal magazine, blogger collaborations, photo shoots • Manage range and indent schedule for local and international brands carried in store

• Responsible for formulating overall product and brand strategy, planning events, promotions and online initiatives • Analyzing sales performance and building strategies to maximize sales opportunities. Fast paced multi- brand negotiations • Evaluating and managing of stock, sales and profit of sales events • Collaborating with Buying team to ensure plans are executed and sales events are maximized • Working closely with Graphics, Marketing and Operations • Contributing to and implementing the company's medium and long term strategic plan • Hands on approach and guidance across accessories, fashion & footwear buying teams • Responsible for managing a multi-brand national companies to strategically move their high volume inventory and maximize a healthy profit margin • Souring desirable / trending product that appeals to consumers on a high volume sales range • Building an efficient, reliable and knowledgeable team of people

• Offer expert advice and fitting for leading global & Australian wetsuits & surf hardware • Display expert product knowledge across surf, snorkeling, spear fishing and dive products range • Indent buying and forecast for Ripcurl, Oneill, Peak and West product ranges • Maintain good relations with suppliers and customers • Meet individual KPI's based on sales volume, promotional campaigns and seasonal comparisons • Maintain sales volume by keeping current with supply and demand, changing trends, economic indicators, and competitors.

• Execute successful range releases • Establish new business leads within Australia • Maintain good relations with accounts • Execute successful volume stock movement through product presentation and promotion campaigns • Maintain sales volume by keeping current with supply and demand, changing trends, economic indicators, and competitors. • Trade fairs - establish new business leads, build on established customers and display expert product knowledge • Meet critical KPI's based on point of contact, promotional campaign conversion and volume sales

• Schedule and perform all range showings across Australia & New Zealand • Work closely with design and production team to execute successful range releases • Establish new business leads within Australia and New Zealand • Maintain good relations with accounts including majors, David Jones & Myer • Execute successful volume stock movement • Maintain sales volume by keeping current with supply and demand, changing trends, economic indicators, and competitors. • Establish sales objectives by forecasting and developing annual sales quotas for regions and territories; projecting expected sales volume and profit for existing and new products.

Learning the fundamentals of marketing communication concepts and practices in business to develop in-demand skills. Coordinate marketing activities, analyse consumer behaviour, carry out market research, create digital content, present ideas and research, develop social media strategies and more. Improve your overall skills in writing and critical thinking.