Januel Acosta

Strategic Direction and Operations: Comprehensive leadership of the agency, overseeing the creative and technical vision to ensure the delivery of high-impact solutions in design, development, and digital marketing. Business Development and Growth: Management of key client relationships and execution of scalability strategies that have resulted in revenue optimization and expansion of the international portfolio.

Comprehensive Digital Project Management: Planning and supervision of web projects, ensuring deadlines and objectives are met through efficient management methodologies. Web Development and Graphic Design: User interface (UI/UX) design and front-end (HTML/CSS/JS) development for clients, guaranteeing high-quality visual and technical execution.

Digital Design and Development: Creation of visual interfaces and technical solutions that optimize platform functionality and brand identity. Growth and Paid Media Strategy: Management of paid media campaigns and lead generation to scale business growth through conversion-driven design.

Design and Branding: Creation of visual assets and advertising materials aligned with Real Betis's visual identity to strengthen the academy's presence in Miami. Content Strategy: Development and execution of multimedia content for social media, optimizing engagement and visual communication with the sports community.

Inglés Product Leadership and UX/UI: Creative direction and interface design (Figma/Adobe) optimizing the usability and conversion of digital products. Strategic Project Management: Overseeing workflows using Agile methodologies, coordinating branding and development deliverables from conception to launch.

Web Development and Design: Creation and maintenance of interactive web platforms, integrating professional graphic design with optimized interfaces to improve user retention. SEO Optimization and Performance: Implementation of organic search engine optimization (SEO) strategies and technical optimization to maximize search engine visibility and qualified traffic.

Multi-Brand Creative Leadership: Directing the visual identity and design strategies for both companies, ensuring graphic consistency across catalogs, branding, and digital assets. Project and Operations Management: Overseeing the lifecycle of creative and marketing projects, coordinating teams to achieve business objectives in the Florida market.

Responsible for web design and front-end development, ensuring an optimal user experience (UI/UX) and integration with social media strategies. Maintaining the company's digital presence, aligning design with programming objectives.

Leadership in the production of high-impact outdoor advertising (billboards, banners, merchandising), managing client relationships and the execution of physical campaigns. Management of design projects, from initial concept to final production, ensuring quality and meeting deadlines.

Creating visual strategies and managing online communities, with a focus on paid media (ads) to increase engagement and brand visibility. Monitoring key metrics and adjusting campaigns to maximize reach and user interaction.