janneke spijkers

* Content strategy for our web shops and corporate website. * Creating content for category pages, landing pages and product pages * Optimizing on-site search for Germany, Italy, Spain, France, United Kingdom, Belgium, The Netherlands, Finland and Hungary * Manage campaigns and other settings in FACT-Finder * Marketing Campaigns * Setting up a SEO strategy for NEDIS web shops * CRO

* Onboarding trajct for our new employees * Responsible for creating product content for B2B webshop, B2C webshop, Amazon * Creating content for our websites such as leuketas.nl and vadobag.nl but also for our e-mail campaigns and social media channels * Optimizing website / conversion optimisation in cooperation with web developers (WebIQ) * Setting up marketing campaigns such as action driven e-mail campaigns to increase sales * On-site SEO for our websites * Online advertising for our website such as Leuketas.nl, Vadobag.nl and Amazon (Google AdWords, Amazon) * Research of new online sales opportunities

* Responsible for realizing as much relevant, organic traffic as possible * Analyzing data, keywords, link profiles, competitors and websites * Provide advice and suggestions for improvement based on analyzes that contribute to increasing of the authority of websites * Implementing various SEO and content analyzes such as technical scan, potential analyzes etc. * RIFF profile * We make sure that organisations and their audiences find and know each other. Digital marketing boosts results. RIFF provides successful search engine marketing, digital marketing, online advertising, or content marketing.

* Cloetta, founded in 1862, is a leading confectionery company in the Nordic region, The Netherlands, and Italy. Cloetta is manufacturing and marketing sugar confectionery, chocolate products, pastilles and chewing gum. In total, Cloetta products are sold in more than 50 markets worldwide. * Handling complaints concerning deliveries and invoices. * Middleman (contact) for customers and logistics. * Supporting team Customer Service Benelux. * Orders and returns processing and handling.

SEO, Linkbuilding, Affiliate Marketing, Evergreen Marketing, Financial, Content Marketing I helped with the start of the OTTO blog and social media channels (Instagram & Pinterest)

Afstudeeronderzoek, het schrijven van een marketingcommunicatieplan

* Responsible for the creation of (SEO optimized) content (including features and images) for our customers. * Optimize and maximize the effectiveness of online material and local marketing campaigns with the use of SEO, as well as with email compaigns and on social media platforms. * Writing newsletters and updating social media (Twitter, Facebook, LinkedIn). * General website optimization * Search Engine Optimization. * Advising customers on online marketing. * Working with inbound marketing tools, WordPress and more tools on a daily basis. * Responsible for performing ad hoc content analysis and reporting.

Minor Online Marketing (September 2011 - February 2012) SEO training, website optimalisation and search engine optimization Online Marketing Plan Internet-Bikes SEO Analyse + Usability Expert Review Nuon.nl

Customer Relationship Management, Strategic Marketing Management, Marketingcommunication, Business-to-business Marketing, Consumer Marketing, Sales & Account Management

Schakelprogramma voor HBO bachelor studenten. Marketing Management, Statistics (1 & 2), Marketing Research, Business Ethics, Brand Management, Services Marketing, Academic Skills, Bachelor Thesis Activities and Societies: Member of the board & Chairman committees