Jane McCarthy

Increasing alignment, direction, advantage, clarity, conviction, and persuasion, for a clean-tech startup developing breakthrough energy storage technologies. I led brand strategy, content development & stakeholder communications. My role was narrative fluency; crafting clear, persuasive messaging to drive engagement, trust, and outcomes. Strategic Communications & Brand Positioning Owned & evolved the core messaging across channels, aligning communications with goals & expectations. Developed positioning strategies, to establish credibility in the market & to differentiate our technology. Built brand visibility, through consistent storytelling, media kits, and PR outreach. Focused Writing Created publication-ready content. Translated concepts into accessible, high-impact narratives. Cross-Sector Collaboration Worked directly with Deloitte consultants, public relations agency, etc, to tailor communications to stakeholders. Led cross-functional content reviews & co-developed documentation. Digital Strategy & Project Management Oversaw content & design updates to reflect evolving value proposition. Managed web development, brand design assets, and visual storytelling tools. Coordinated cross-team efforts for internal and external communication milestones. Internal Communication and Culture Developed internal comms strategies to strengthen team alignment and to foster a transparent, mission-driven culture. Led regular storytelling initiatives to highlight progress, recognize team, and communicate vision.

Served as the right hand to the CEO of a consultancy specializing in strategic leadership coaching & training. Executive support, content creation, marketing coordination & operational leadership, made me a versatile, trusted partner across high-stakes business functions. Strategic Communications & Content Marketing Created polished, client-facing materials, video scripts, slide decks, reports, workshop resources & marketing collateral for Fortune 500 and SME clients (inc. Atlas Copco, Hydrogenics, Electrolux, Perrigo). Ghostwrote thought leadership content, including a published book & articles aligned with the CEO's vision and brand voice. Led the development of a company website from concept to launch, increasing client trust and online visibility. Researched and distilled complex leadership frameworks into accessible tools for client transformation programs. High-Level Executive & Project Support A strategic partner to the CEO, managing calendars, travel, meetings & confidential correspondence. Oversaw daily operations of the Business Center, providing full-cycle support from launch strategy to space management and client experience. Coordinated briefings and offsites, ensuring smooth logistics, impactful agendas & high-level stakeholder engagement. Cross-Functional Collaboration & International Initiatives Collaborated with external coaches, trainers & global clients on leadership development programs & trade missions, promoting cross-cultural communication and business growth. Supported mindset transformation initiatives by coordinating workshops & synthesizing behavioral insights for client reports. Systems Thinking & Operational Efficiency Streamlined administrative processes, budget tracking & vendor coordination to increase productivity & reduce costs. Maintained digital filing systems, ensuring accurate records & regulatory compliance. Delivered professional frontline experiences that reflected brand values & fostered lasting relationships.

Held multifaceted support roles across the arts, public sector, and media, where communication clarity, content creation, and editorial excellence were core to operational success. Adapted quickly to diverse environments while providing reliable, high-quality support to senior teams and external stakeholders. Content Development & Editorial Support Drafted, edited, and formatted professional documents, internal memos, and client communications, to ensure clarity, tone alignment, and quality. Supported program coordination and public communications at the BBC, contributing to audience-facing materials and internal documentation. Created well-structured content for reports, meeting agendas, and presentations, enhancing clarity and engagement. Managed text editing and proofreading tasks to ensure content accuracy, consistency, and professional polish. Administrative Operations and Communications Handled complex scheduling, document management, and correspondence across departments, enabling smooth daily operations. Maintained updated records and filing systems across multiple organizations, ensuring regulatory compliance and audit readiness. Wrote and distributed communications to staff and stakeholders, reinforcing transparency and aligning with organizational goals. Client Interaction and Professional Frontline Presence Served as the first point of contact for visitors, guests, and service users, delivering a polished and welcoming experience at all times. Communicated confidently and clearly in fast-paced environments, representing the organization with professionalism. Assisted with event logistics, from guest coordination to promotional materials, ensuring seamless delivery. Key Skills & Tools Writing & Editing · Internal Comms · Content Support · Microsoft Office · Research & Documentation · Administrative Operations · Public-Facing Communications · Process Improvement · Stakeholder Interaction · Scheduling & Coordination

Supported the Head of Commissioning and Senior Editorial team at Channel 4's renowned Documentaries department, contributing to the development and coordination of some of the UK's most impactful non-fiction storytelling. Operated at the heart of the commissioning process, balancing the demands of creative ambition, high-stakes scheduling, and industry pressures with editorial discretion and calm authority. Editorial & Creative Support Worked closely with Commissioning Editors on the early-stage development of documentary proposals, tracking pitches, organizing treatments, and maintaining a clear pipeline of incoming projects. Managed confidential scripts, edits, and submission materials, with accuracy and editorial sensitivity, contributing to the smooth flow of ideas across teams. Played a vital behind-the-scenes role in shaping the documentary slate, ensuring clarity, organization, and creative readiness, in a high-volume, story-driven environment. Production Coordination & Industry Interface Acted as a critical liaison between Channel 4 and independent production companies, facilitating meetings, correspondence, and content-related logistics. Supported the planning of public screenings, internal review sessions, and industry-facing events, ensuring alignment across editorial, PR, and production teams. Maintained complex schedules and documentation for the commissioning team, enabling seamless operations during peak periods of delivery and broadcast planning. Stakeholder Relations & Communication Served as the first point of contact for filmmakers, journalists, producers, directors, and internal stakeholders, managing high-pressure interactions with professionalism and poise. Demonstrated clear judgment and interpersonal dexterity in handling external communications, especially with high-profile and difficult stakeholders.

Supported senior marketing leaders & product managers during a dynamic period of music industry transformation. Operated at the intersection of creative development, campaign execution & operational precision, helping deliver some of the label's most successful marketing initiatives. Brand Communication & Campaign Execution Creation & rollout of multi-channel marketing campaigns across press, tv, video, in-store, and early digital, ensuring messaging consistency & timely delivery. Managed promotional assets, campaign timelines & production schedules, translating strategic vision into actionable execution. Cross-functional orchestration of product launches, from pre-release hype to post-launch tracking, maintaining cohesion between creative, sales & media teams. Project & Stakeholder Management Acted as a communication bridge between internal teams & external stakeholders (designers, promoters, agencies), ensuring clarity & momentum through campaign cycles. Handled inbound marketing & product-related inquiries with speed, professionalism & brand-aligned messaging. Supported strategic artist promotion through event planning, tour support coordination & artist-facing logistics. Operational Precision & Financial Tracking Oversaw scheduling, database updates & budget tracking, ensuring accuracy, accountability & smooth administrative operations. Developed marketing reports, sales tracking summaries & executive updates to support decision-making & performance evaluation. Maintained financial discipline across project budgets while proactively flagging variances & assisting in reallocation decisions. This role marked the foundation of a career rooted in strategic communication, project orchestration & audience engagement. Skills that translate powerfully into both creative & operational contexts. Coordinating narrative-rich product launches to managing communications across a complex matrix of teams, I bring clarity & a storyteller's instinct to every challenge.