jan virenfeldt

sales director

About

Commercial Leadership +20 years of Sales and Marketing and PR, experience in international companies. (Nestle, Malaco Leaf, Consensus Management, Diageo Plc,). Highly experienced Business professional with a track record of achievements in competitive and international environments. Motivational leader, effective in building teams in a diverse environment and managing change in order to deliver positive business results. Responsibilities covering FMCG – Highly competitive industries requiring strong strategic analysis and problem solving capabilities. Strengths: Business acumen, Hands on management, Strategic change agent, Commercial leadership, sales executing and PR & Consumer marketing experience. I'm a typical entrepreneur, which is documented throughout my carrier. Leadership: Result oriented, True business leader, Breakthrough thinking & Creating possibilities People Capabilities: My management style is perceived as delegating, very clear and builds on a strong fundament of confidence.

Country

denmark

City

copenhagen

Industry

wine and spirits

Skill

change management, management, sales management, strategy, management consulting, leadership, team leadership, key account management, negotiation, strategic planning, fmcg, marketing, sales, budgets, product development, marketing strategy, marketing management

Experience

national sales manager gb

diageo

2016-1 - 2017-2 · 1 yr 2 mos

National Sales Manager (Sales Controller) Reserve On-Trade 25 people in the team. 4 direct reports Responsible for Diageo sales of Luxury spirits to top end customers in England and Scotland. 5 star hotels, High-end Cocktail bar & Restaurant and Top end Night Clubs.

commercial effectiveness manager nordics

diageo

2011-8 - 2012-9 · 1 yr 2 mos

* Denmark * Norway * Sweden responsible for: * Capability training * Compliance champion * Business optimization * Facilities * Member of Nordic Management Team * 7 direct reports

senior key account manager

diageo

2010-5 - 2011-8 · 1 yr 4 mos

Customer responsible: COOP Reitan Member of Danish Management Team

process consultant

consensus management

2007-9 - 2010-4 · 2 yrs 8 mos

* Management and sales development * Change management * Business Coaching * Strategy implementation * Talent programs * Communication

key account manager

cloetta

2006-1 - 2007-9 · 1 yr 9 mos

* Customer Responsibilities: * o Super Gros * o COOP * Budget management * Category management * Key store development * Cooperation with Marketing * Revenue optimization on products * Revenue optimization on customers * Costumer status meetings, yearly negotiation, presentation of NPD and strategic plans. * Preparation of SWOT / Strategic plans * Analytical work on scanner data * KPI records for sales force * Responsibel for salesreporting to General Manager * Member of Danish management group * 1 direct report

key account manager

nestlé

1996-1 - 2005-12 · 10 yrs

sales director

pernod ricard

2017-8 - Present · 9 yrs 2 mos

sales and marketing director

diageo

2012-9 - 2016-1 · 3 yrs 5 mos

Sales and marketing responsible for Diageo Super Premium and Reserve brands in Nordics Member of Nordic Management Team Member of Western Europe Reserve Management Team 8 Direct reports