Jake Hanson

Jake Hanson

Chief Operating Officer @ Guardian Sports

About

Chief Operating Officer (COO) at Guardian Sports. Responsible for P&L, GTM design & strategy, leading special projects, and integrating the key functions of Sales, Marketing, Operations, and Finance.

Country

United States

City

Atlanta

Industry

Retail

Skill

Go-to-Market Strategy, Communication, Problem Solving, Leadership, Management Consulting, Data Analysis, Materials Science, Social Media, Procurement, PET, Tableau, QuickBooks, Microsoft Excel, Python (Basic), Microsoft Power BI, MailChimp, SAP Products, Microsoft PowerPoint, Management, Public Speaking

Experience

Guardian Sports

Chief Operating Officer

Guardian Sports

LinkedIn
2024-1 - Present · 2 yrs 9 mos

Atlanta, GA

Scaling Guardian Sports through a period of multi-fold revenue growth, growing the team from 8 to 35+ employees and transitioning the business from entrepreneurial-led to a mature, professionally managed organization. Commercialized four new market-leading product lines (Guardian Cap 2.0, FLEX, AstroPad, LOOP 2.0) — including LOOP 1.0 and LOOP 2.0, both earning top ratings from Virginia Tech’s Helmet Lab, the leading independent research institution on head health and safety — and implemented EOS company-wide to bring operational discipline across all functions. Stewarded partnerships with the NFL, CFL, NCAA, PLL, and World Lacrosse — establishing Guardian as the trusted safety partner at the highest levels of sport. All while earning some of the most prestigious recognition in business and innovation, including the EY Southeast Entrepreneur of the Year, IPOEF Inventors of the Year, SBJ Women’s Game Changers, Atlanta Business Chronicle’s #1 Best Places to Work, Front Office Sports Best Employers in Sports, and the Inc. 5000.

Guardian Sports

Director, Strategy & Operations

Guardian Sports

LinkedIn
2023-1 - 2024-1 · 1 yr 1 mo

Atlanta, GA

Architected Guardian's commercial and operational foundation during a critical growth inflection — introducing the company to brick-and-mortar retail, scaling e-commerce into a meaningful DTC channel, and upgrading the financial infrastructure needed to sustain rapid growth. Transitioned the business from founder-led operations to a scalable organizational model, implemented a formal budget planning cycle, and launched the LOOP headgear line, expanding Guardian's portfolio into a new protective equipment category. The groundwork laid during this year set the stage for the company's subsequent national recognition and industry leadership.

Insight Sourcing Group Holdings

Associate

Insight Sourcing Group Holdings

LinkedIn
2021-7 - 2023-1 · 1 yr 7 mos

Atlanta, Georgia, United States

Private equity portfolio company optimization. Acquired by Accenture February 2024.

Insight Sourcing Group Holdings

Analyst

Insight Sourcing Group Holdings

LinkedIn
2020-2 - 2021-7 · 1 yr 6 mos

Atlanta, Georgia, United States

Westfall Technik, LLC

Procurement and Sustainability Analyst

Westfall Technik, LLC

LinkedIn
2019-8 - 2019-11 · 4 mos

San Diego, California, United States

The Coca-Cola Company

Global Procurement Analyst Co-Op

The Coca-Cola Company

LinkedIn
2018-8 - 2019-8 · 1 yr 1 mo

Atlanta, Georgia

QGenda

Sales Intern

QGenda

LinkedIn
2017-6 - 2017-8 · 3 mos

Greater Atlanta Area

Education

Georgia Institute of Technology

Georgia Institute of Technology

LinkedIn

Business Administration and Management, Concentration: Finance

University of Oxford

University of Oxford

LinkedIn
Northview High School

Northview High School

LinkedIn

Completed 60 hours of college credit while in high school through dual enrollment.

Wesleyan School

Wesleyan School

LinkedIn

Jake Hanson's Contact Information

Email

******@***.com

Phone

(**) *** ****

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