Jamal Nasir
Marketing and Business Development @ Renewable Products Warehouse
About
Marketing and business development professional with hands-on experience in developing an online/offline platform to sell plumbing and heating products in the UK. With 13 +years of experience in product sourcing, business planning and strategy, market research, marketing (traditional and digital), customer service, sales and estimating, and continuous improvement. Passionate about design thinking, optimising customer journey, creative solutions to simplify and add value to the business, and customer-centric strategies and trust-based selling to build long term relationships. Currently I manage a platform that specialises in the design and supply of water-based underfloor heating systems sold throughout the UK primarily through online marketplaces. Having sourced and developed a range of products from various leading European manufacturers to offer innovative and cost-effective solutions to our target audience (B2B) coupled with product guidance, technical support, robust supply chain and unconditional customer service, very proud of what we have achieved and thrilled to continue to grow. We have a team of passionate individuals who go above and beyond to personalise every customer's journey and provide excellent after-sales support.
United Kingdom
Greater Glasgow Area
Construction
Marketing Strategy, Market Research, Digital Marketing, Consumer Behaviour, Integrated Marketing, Creative Strategy, Market Planning, Purchasing, Strategic Sourcing, Pricing Strategy, Project Management, Stock Management, CRM, SEO, Email Marketing, Consumer Profiling, E-commerce, Google Analytics, QuickBooks, Strategy
Experience

Marketing and Business Development
Glasgow, Scotland, United Kingdom
Business Development & Account Management: Drove business growth by identifying new sales opportunities, managing key accounts, and nurturing long-term client relationships to ensure customer satisfaction and retention. Marketing Strategy & Brand Growth: Developed and executed multi-channel marketing strategies, increasing brand awareness, customer engagement, and sales across both B2B and B2C markets. E-commerce & Digital Strategy: Managed the day-to-day operations of the online store, led SEO, PPC, email, and social media campaigns, and improved user experience to drive sales and traffic. Project Management (B2B & B2C): Managed end-to-end projects for plumbing and underfloor heating systems, including quoting, CAD drawings, and nationwide delivery, ensuring timely and efficient service. Supplier & Vendor Management: Sourced premium European products and secured exclusive UK distribution deals, enhancing product offerings and expanding market share. Market Intelligence & Competitive Analysis: Conducted in-depth market research and competitor analysis to inform pricing, sales strategies, and new product opportunities. Integrated Campaigns & Customer Retention: Developed and implemented integrated marketing campaigns, improving customer acquisition, retention, and profitability. Cross-functional Collaboration: Worked closely with internal teams to align marketing, sales, and operational strategies, ensuring smooth execution of initiatives. Exhibitions & Trade Shows: Led the planning and execution of trade exhibitions, enhancing brand visibility and building relationships with potential clients and partners. Pricing & Market Positioning: Evaluated and adjusted pricing strategies to ensure competitive market positioning and maximize profitability.

Marketing and Procurement Manager
Glasgow, United Kingdom
Supplier & Vendor Management: Evaluated and developed relationships with new and existing suppliers, both nationally and internationally. Negotiated and agreed contracts based on a Win/Win approach. Liaised with suppliers and manufacturers to ensure a seamless supply chain. Logistics & Supply Chain Management: Managed internal and external supply chain activities, implementing Six Sigma process control to improve efficiency. Controlled logistics (transport and warehousing), achieving 87% on-time delivery (OTD) internationally and 93.5% OTD nationally. Inventory & Materials Management: Oversaw inventory levels, slashing inventory by 37% while ensuring stock met business demand forecasts. Managed materials to maintain optimal stock levels and meet business needs. Quality Control & Compliance: Ensured products met quality standards, achieving a Quality Rating of 97.2% (QRP). Administered compliance with quarterly stock audits and ensured adherence to internal standards and processes. Demand Forecasting & Market Trends: Forecasted market demand and trends, maintaining stock levels to meet the needs of the business. Conducted competitor analysis to identify emerging trends and opportunities. Procurement & Purchasing Management: Administered online purchasing systems (e-procurement) and managed requisitions and purchase orders. Managed spend mapping and job cost analysis, ensuring PPR was consistently kept below 0.

Google Squared Online
An award-winning digital marketing course for tomorrow's connected leaders, designed by Google, and certified by the IPA. Squares understand the whole digital picture - technology, strategy and execution As a Square I am learning about: Impact of Disruptive Brands: Analyzed how disruptive brands reshape digital landscapes and affect traditional business models. Business Models & Value Propositions: Applied frameworks to create innovative, disruptive commercial ideas. Mobile Strategy: Explored how companies leverage mobile platforms for customer engagement and growth. Integrated Marketing Strategy: Developed strategies using digital touchpoints (search, display, content) to drive awareness, sales, and advocacy across the customer journey. Data-Driven Optimization: Used analytics to continuously optimize digital presence and improve business performance. Change Management & Legal Considerations: Provided actionable recommendations for business change while addressing legal and ethical concerns. Driving Digital Innovation: Led collaborative projects that empower teams to embrace emerging opportunities in the digital industry. Delivered by Google, certified by the IPA. Built by the best practitioners and delivered online. Undertaken by the leaders of tomorrow (and today!). We are a new movement in career learning. We are Squared

Intern Creative
Thinkbox Communications
Lahore, Pakistan
Concept Development & Execution: Conceptualized and executed innovative designs based on creative and business objectives. Client & Creative Collaboration: Effectively incorporated feedback from creative directors and clients into creative executions. Market & Trend Awareness: Maintained up-to-date knowledge of cultural, design, and business trends to stay relevant in the market. Industry Insight: Demonstrated a strong understanding of client marketplaces, strategy, and competitive landscapes. Print Campaign Production: Assisted in the creation and production of print campaigns. Digital Image Management: Managed, manipulated, and re-touched digital imagery as part of creative projects. Idea Generation & Execution: Participated in brainstorming sessions and contributed to the development and execution of new ideas. Print Ad Design: Designed print ads for both existing clients and new business opportunities (e.g., pitches).

Intern BBU
Lahore, Pakistan
Performance Planning Support: Assisted the relationship manager in performance planning and strategic decision-making. Market Research & Opportunity Identification: Conducted research on key market segments to uncover opportunities for improvement. Product & Service Research: Researched the latest products and services to stay current with industry trends. Client Management Support: Provided administrative support in client management and relationship building. Lead Sourcing & Database Management: Sourced leads and maintained/upgraded client databases.
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