jake semach

Continued to manage and develop these national touring artists, which included their additions to both the Hoplite and Deathwaltz artist rosters, during my time at both companies. Strategized all music releases and tour routing from demographic and market research in order to deliver best consumer engagement across online media and hard ticket sales; including organizing interviews, photo shoots, and promotional plays. Increased WorldCAT’s engagement 1000%, leading to placement on Billboard’s Next Big Sound chart and the group being named “Best Up and Coming Artist” by Minneapolis’ Skyway Theater in 2013.

Oversaw the in-house marketing program for our 7 management artists with varying individual strategies for consistent growth. Maintained each client’s online presence, including the company’s, over social media, websites, newsletters, and various music and merchandising sites while collaborating with organizer contacts on media resources for performance coverage and cross promotion. With an average 20 shows per week nationwide it was crucial to ensure all shows had maximal turnout by analyzing market competition, coordinating street teams, scheduling additional opportunities, and communicating complications.

* Developed strategic marketing plans for online and street teams, while maintaining all social media platforms before, during, and after this 3-day event, which was the launching point for several up-and-coming acts that are now on national tours (including Papadosio, Kung Fu, and Jimkata). * Managed event logistics including site layout, artist check-in, hospitality, and backstage area.

Part of a collaborative team that transformed a grassroots organization into a multifaceted marketing and production team. Increased the number of shows promoted, social media presence, and traffic to the website by 25% through a combination of social media, online promotion, and in person meet & greet and Q&A sessions with artists. Handled marketing, advertising, promotions and event coordination for venues and festivals; managed invoices, contracts, and scheduling, as well as website and social media updates for the company and external clients. Continued these responsibilities while spending 3 months on the road managing a tour for one of the artists.

Support five Regional Account Executives with $10M in annual sales revenue from the region’s largest agencies and advertisers. Assist in both the pre and post-sale strategies through accurate proposal planning based on needs analysis and market research followed by providing customer care reports, during and after the campaign, to ensure fulfillment and client’s return on investment. Contributed to the increase in sales revenue of National political advertising from the 2012 campaign’s high of $18M to $26M in 2014, ranked 2nd in the country for all Comcast markets, and currently the lead for the 2016 political season. National trainer for STRATA’s AE Inbox through Comcast University, which led to winning a GEM Award for the additional work, and continue to create the “Prep-Set-Proceed” onboarding and training plan for new hires in the Southwest Region during my spare time.