Jacob Metzger

I am an independent consultant focusing on working with early-stage startups in various fields including marketplaces/ecomm, consumer products, and clothing/fashion. I specialize in scaling businesses by advising on infrastructure buildout, fundraising, brand identity, organic marketing, and strategic growth. I truly enjoy helping companies build engaging products and the communities around them.

Worked on a marketplace product with the co-founders of the clothing brand, Sinclair Global. Our goal was to create a luxury peer-to-peer marketplace with a curated selection of goods across multiple categories.

Co-founded this peer-to-peer men's and women's clothing marketplace. Joined to run marketing and curation and help build out the team and infrastructure from a very early stage. Grew the business organically from zero revenue to over $200MM in GMV and 2MM users over a four year time horizon. Built out multiple teams including marketing, content, and customer service. Primarily focused on branding and community building by creating engaging activations, bringing in unique partnerships, and creating educational content. We also prioritized curation and trust and safety on the site, two projects that were spearheaded pre-revenue.

TOOVIA was built to be at the intersection of commerce and content. We primarily focused on bringing in amazing content providers who could create engaging pieces that we strategically merchandised for our target demographic of young professionals. Created various campaigns, marketing assets, and creative content.

At Eurasia Group we managed a portfolio of financial institutions, both sourcing new business and working with existing clients. Our focus was on global macro political analysis and how it affects markets.