Itzel Machuca Hernández

Sales Executive @ Fracht Group México

About

Extensive experience in sales, logistics, business planning, and strategic negotiations. I have worked with global companies, combining an analytical mindset with strong commercial skills. I am committed to achieving business objectives through innovative sales strategies, timely execution, agility, teamwork, and a consistent dedication to customer satisfaction. I stand out for being strategic, empathetic, and highly customer-oriented, with the ability to quickly adapt to different environments. I am passionate about delivering effective solutions that create value from a human and collaborative perspective. Alongside my professional experience, I have pursued continuous learning through programs such as the Diploma in Effective and Assertive Negotiation and the Certification in Strategic Sales Management, as well as specialized courses in leadership, including Leading Teams in Disruptive Times. These trainings have strengthened my skills in sales, negotiation, and leadership, ensuring continuous development and the application of best practices in my daily performance.

Country

Mexico

City

Mexico City Metropolitan Area

Industry

Transportation/Trucking/Railroad

Skill

Marketing, e-business, Gestion de equipo comercial, Crítica constructiva, Gestión de proyectos, Liderazgo de equipos, comunicacion asertiva, toma de decisiones estrategicas, Gestión de conflictos, Pensamiento crítico, Español, Desarrollo comercial, Atención al detalle, Capacidad de análisis, Commercial negotiation, Administración, Identificar oportunidades, Gestión de cuentas, Ventas de nuevos negocios, Resolución de problemas

Experience

Sales Executive

Fracht Group México

2025-10 - Present · 1 yr

Ciudad de México, México

Negociar acuerdos comerciales con clientes AAA, B y C para expandir la presencia de la empresa en sectores estratégicos. Desarrollar planes de venta por sector industrial en los diferentes tráficos (aéreo, marítimo y terrestre), con alcance nacional e internacional. Coordinar con el equipo de operaciones el cumplimiento de entregas y calidad del servicio. Participar en licitaciones y gestionar oportunidades comerciales internacionales.

Sales Executive Senior

LOGWIN AG

2021-6 - 2025-6 · 4 yrs 1 mo

Mexico City

• Negotiated commercial agreements with Tier A, B, and C clients to expand market presence in strategic industry sectors. • Developed sector-specific sales plans across air, sea, and land freight services, both nationally and internationally. • Collaborated with the operations team to ensure on-time delivery and service excellence. • Participated in international tenders and managed cross-border commercial opportunities. • Managed supplier relationships to enhance pricing competitiveness and overall service offering. • Designed and led onboarding programs for new sales executives, improving ramp-up efficiency. Key Achievements: ✓ Generated MXN 7M in net revenue in 2024; ranked as top-performing sales executive. ✓ Surpassed annual KPIs by 280% in 2023 and 185% in 2022. ✓ Delivered profitable outcomes in integrated multimodal operations. ✓ Increased team KPI performance by 20% through implementation of a tailored onboarding program.

Sales Executive

KROM Aduanal y Logística

2020-3 - 2021-4 · 1 yr 2 mos

Mexico City

• Oversaw sales of international air, sea, and land transportation services. • Developed and executed sales strategies aligned with the company’s commercial objectives. • Identified new business opportunities, managed the sales pipeline, and expanded the client base through targeted prospecting. • Collaborated with the marketing team to plan webinars and digital engagement campaigns. Key Achievements: ✓ Reached 110% of quarterly sales targets on average by launching new commercial initiatives and securing recurring revenue from new accounts.

Outside Sales

CMA CGM

2019-7 - 2020-3 · 9 mos

Mexico City

• Negotiated ocean freight contracts and built sustainable business relationships with clients. • Expanded the customer portfolio and coordinated account management with internal sales teams. Key Achievements: ✓ Increased monthly TEU volume by 15% on strategic trade routes.

Sales Coordination Trainee

Hapag-Lloyd AG

2018-9 - 2019-1 · 5 mos

Mexico City

• Provided commercial support in quotation management, bookings, and customer follow-up. • Negotiated rates with clients and coordinated with route managers. • Participated in internal training on shipping practices and commercial strategy. Key Achievements: ✓ Gained comprehensive commercial knowledge of international shipping operations.