Issariya  mapaiboonkij

Issariya mapaiboonkij

Community Management – Live Streaming (LazLive) @ Lazada

About

E-commerce Specialist with 5+ years of experience in marketplace operations, live commerce, campaign execution, and seller management. Experienced in managing multi-platform stores across Lazada, Shopee, GoWabi, and HDmall, with a strong focus on driving engagement, optimizing campaigns, and supporting business growth. Skilled in digital content strategy, performance analysis, account management, and cross-functional coordination. Passionate about e-commerce, live-streaming trends, and creating impactful online shopping experiences.

Country

Thailand

City

Bangkok Metropolitan Area

Industry

Computer Software

Skill

Cross-team Collaboration, E-Commerce Campaign Planning, Digital Marketing Content, KOL Engagement, Community Management, Live Streaming Operations, Sales, Customer Service

Experience

Lazada

Community Management – Live Streaming (LazLive)

Lazada

LinkedIn
2023-6 - Present · 3 yrs 4 mos

Thailand

-Managed and monitored live streaming content quality by reviewing KOL performance and ensuring content aligned with platform rules. -Organized monthly LazLive Community activities and seminars with KOLs, boosting participation and engagement. -Selected and trained new talents to join LazLive, leading to a 25% increase in qualified streamers. -Coordinated with the tech team to solve real-time streaming issues, improving session stability and user satisfaction.

Lazada

Content Operations – Feed Platform

Lazada

LinkedIn
2021-10 - 2022-6 · 9 mos

Thailand

-Planned and executed feed campaigns during major sale events (9.9, 11.11), resulting in increased follower growth for participating sellers. -Communicated campaign criteria to KAMs, reviewed artwork submissions, and supported sellers in troubleshooting content issues. -Designed gamified content and giveaways using Feed Free Gift system to drive seller engagement.

Shopee

Social Key Account Management Associate in BusinessDevelopment team

Shopee

LinkedIn
2020-11 - 2021-10 · 1 yr

Thailand

-Advised sellers on content marketing strategy, helping key accounts reach monthly targets. -Recruited new sellers and pitched campaigns, expanding category variety and product offerings. -Analyzed seller performance and provided actionable recommendations for growth.

GENOS ENGINEERING

Sale Executive

GENOS ENGINEERING

2020-3 - 2020-10 · 8 mos

Thailand

-listen to customer requirements and present appropriately to make a sale -Learn details about our products and services -maintain and develop relationships with existing customers in person and viatelephone calls and emails -challenge any objections with a view to getting the customer to buy

THE CABOCHON HOTEL

Receptionist

THE CABOCHON HOTEL

2019-9 - 2020-3 · 7 mos

Thailand

-Making reservations for customers(direct and online) -Receiving and sorting daily mail -Order front office supplies and keep inventory of stock Perform other clericalreceptionist duties such as filing, photocopying, transcribing and faxing -Update calendars and schedule meetings

Education

Rangsit University

Rangsit University

LinkedIn

ศิลปศาสตร์และวิทยาศาสตร์/ศิลปศาสตร์

2013 - 2017 · 4 yrs

Issariya mapaiboonkij's Contact Information

Email

******@***.com

Phone

(**) *** ****

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