Isha Ranade

Overseeing end-to-end e-commerce operations, social media strategy, and brand management for one of the factory’s leading perfume brands. Focused on building digital presence, driving revenue, and managing influencer collaborations. Key Responsibilities: Managed the brand’s online store, ensuring smooth product listings, promotions, and customer experience across platforms. Planned and executed social media content across Instagram, TikTok, and Facebook to increase reach and engagement. Led influencer campaigns and collaborations to boost visibility and sales. Coordinated with design and production teams to develop content that aligns with brand identity. Monitored performance through analytics tools and optimized campaigns based on insights. Supported product launches with tailored digital strategies and campaign ideas. Managed the brand’s Shopify store—product uploads, updates, promotions, and backend maintenance. Oversaw end-to-end e-commerce operations, ensuring seamless user experience and timely order processing.

I’m an Instagram content creator who’s had the opportunity to collaborate with many amazing brands. Creating content, camera work, and editing are things I genuinely love, what began as a hobby has beautifully evolved into a successful side profession.

I enjoy vlogging from time to time. It’s a hobby that lets me express creativity and document meaningful moments.

Worked on in-house tech and lifestyle products including Comera, Comera Pay, Labaiik, and Hyre, helping scale their presence in the UAE through digital-first strategies. Key Responsibilities: Developed and executed digital marketing plans tailored to each product's target audience. Managed social media accounts and created platform-specific content strategies. Planned and executed influencer marketing campaigns to boost awareness and user acquisition. Organized and directed photoshoots and video shoots for product and lifestyle content. Coordinated with design and content teams to create visually compelling assets. Ran paid ad campaigns on Meta and Google, tracking KPIs and optimizing for results. Maintained performance reports, analyzing metrics to improve reach, engagement, and conversion.

Worked as a freelance Social Media Manager for multiple brands, handling end-to-end content planning and execution across Facebook, Instagram, and LinkedIn. Managed and grew social media accounts by developing platform-specific strategies. Designed engaging creatives and posts using Adobe Photoshop and Canva. Planned and scheduled content calendars tailored to brand goals and audience insights. Monitored performance metrics and optimized content based on analytics. Ensured consistent brand messaging through well-executed social media calendars.

- Created and hosted engaging events calendar for the community to learn from different Industry experts. - Created and executed a content calendar for the community to spark thoughtful conversations in appropriate channels. - Identified popular themes and topics to create appropriate channels and nudge members to join the relevant ones. - Enabled conversations among the various community members in the community and during the event. - Engaged with the relevant audience on our social media channels (WhatsApp, Discord, Facebook and Instagram) and in the community. - Organised various community building initiatives to cultivate and grow participation in community forums. - Asked the team under you to moderate the discussion between members of the community - Managed workflows for the different types of community volunteers - support, learning etc. - Trained the key members of the team that would participate in the community to ensure consistency and positive outcomes for users and the brand. - Brainstormed strategies to grow the community membership and engagement. - Established partnerships with content creators/influencers to broaden engagement with the community.

- Worked as Post Production Editor at Doordarshan Kendra, Pune for 1 year. - Managed tasks of putting together raw video clips and footage for documentary and television shows broadcasted on Doordarshan. - Responsible for collecting, mixing and syncing the clips to produce a final copy of shows - Coordinated with the producers, camera men and with directors to discuss on the expected outcome of various documentaries and TV shows - Performed tasks of creating previews, advertisements, commercials and TV show promos in order to promote film and television shows.