Isabel Connell

• Led a team of 8 full-time sellers, focusing on self-generated pipeline development. • Owned the sales and go-to-market (GTM) strategy for the DACH region. • Developed and implemented sales methodologies and best practices to enhance team performance.

• Leading a team of 26 AMs, 4 AM managers • Involved in the PLG motion for DACH and responsible for existing customer growth for SMB DACH • Ensuring customer satisfaction and growth through focussing on flawless handover from sales, consultative account management approach with focus on retaining and expanding MRR. • Collaborated with RevOps, Marketing, Sales and Enablement, CSM on best in Net retention.

• Managed and built the global SDR function at Leapsome, overseeing both inbound and outbound motions. • Led a team of 24 SDRs, 4 SDR managers, interns, and 4 High Velocity AEs • Involved in the GTM motion for North America and global Mid Market • Established SDR and High Velocity playbooks including handover processes, prospecting guidelines, SLAs and conversion best practices • Collaborated with RevOps, Marketing, Sales and Enablement on best in class pipeline creation and MRR attainment.

Covering EMEA / APAC / LATAM

Building out the business development function at Camunda by hiring, coaching and structuring a new team of sales development reps. Responsible for designing and implementing the lead qualification process as well as developing best practices for the collaboration and alignment with marketing and sales. My scope includes the EMEA / LATAM / APAC. - implemented inbound and outbound SDR process in Hubspot CRM / Salesforce CRM - designed and rolled out a lead capture process for events and managed a structured follow up by the SDRs - aligned team of account executives with SDR lead qualification to ensure prompt deal progression and deliver great customer experience - designed and rolled out a Camunda specific qualification structure for the SDR team based on BANT - set benchmarks for sales development conversion rates i.e opportunity acceptance rate, qualification call into opportunity rate - project lead on the outbound SDR ABM process - project lead on the evaluation, implementation and roll out of Salesloft for the EMEA SDR teams

Key responsibilities: To drive new business in high potential accounts in the DACH region both over the phone and client facing. Supporting management with running initiatives and projects as well as coaching and supporting the team with daily activities. - Positioning and selling LinkedIn Talent Solutions to new business clients - Planning and executing a territory strategy through white spacing and out-bounding as well as in collaboration with business development and marketing - Managing complex sales cycles with several stakeholders and ensuring successful strategic relationships together with relationship managers - Supporting management on coaching and best practice sharing with the team and interviewing new candidates - Leading projects in process management in collaboration with other departments - e.g. opportunity nurturing, territory planning, marketing events.

Key responsibilities: To drive new business in existing and new accounts within a designated territory in Germany both over the phone and client facing - Driving new and expansion business within Germany both over the phone and client facing - Being an expert on Zendesk’s products and conducting high level conversations with C-level - Leveraging resources to maximise territory coverage and drive opportunities (marketing, business development, customer events) - Collaborating with internal departments to drive customer life time value - Responsible for the whole sales cycle including fast moving and complex project structures - Ensuring high satisfaction within customer accounts

Key responsibilities: To drive expansion business within the key accounts across EMEA with focus on DACH and Benelux both per phone and client facing. - identifying and managing up sell and cross sell opportunities of existing customers into new divisions, subsidiaries and product lines - establishing long term business relationships with focus on value selling - collaborating with support, customer success and professional services to drive customer life time value and expansion business - tiering of existing customers and adapting relationship according to perceived potential growth, strategic value, renewal timeframe and churn risk - working closely together with senior management on processes and best practices for key customers

Glassdoor is a global career community and job board aggregator Key responsibilities: development of successful Partner Channel Programm for the continental market and establishing a team of outbound business developers - Expanding and managing Glassdoor’s Partner Channel Program - Responsible for revenue streams from Jobboard partners and traffic streams from SEO partners - Managing and coaching team of outbound business developers - Driving lead generation through targeted marketing and email campaigns - Working cross-functionally with Marketing, Sales, and Product - Development of entry strategies and processes for European markets - specifically Germany, BeNeLux and Nordics - Managing Salesforce CRM and adapting system to different European markets

Salesforce.com is a provider of enterprise cloud computing applications. Key responsibilities: To generate new business and identify up and cross selling opportunities in existing customer base in Germany both per phone and client facing. - expert and ambassador in cloud computing solutions ranging from sales, service, marketing and platform - experienced in working in partnership with business developers, pre-sales and marketers for sales leads and sales opportunities - driving a high volume of sales by managing the complete sales process - up-selling and leveraging business from new and established customer relationships - strengthening client relationships through regular engagement and face-to-face meetings - managing industry events and user groups to generate market interest

The IT Job Board is a specialized online job board for IT professionals in EMEA - Generating new business in existing customer base and in new markets - Generating opportunities through strategic and targeted prospecting into German companies - Being the rusted advisor for job posting and hiring strategies of IT professionals - Managing the complete sales process including business development and offline marketing - Achieving monthly quota of closed business