iris de palacio

brand manager territory

Country

spain

City

malaga

Industry

marketing and advertising

Skill

mercadotecnia, estrategia empresarial, estrategia de mercadotecnia, publicidad en internet, marketing digital, comunicaciones de marketing, marketing en internet, marketing, redes sociales, mercadotecnia en medios sociales, publicidad, public relations, spanish, marketing strategy, social media marketing, online advertising, business strategy, marketing management, market research, management, marketing communications, marketing de marca, estrategia de marca, plan de marketing, desarrollo de marca, ventas, nielsen, marketing comercial, marketing de productos, liderazgo, estrategia digital, ventas y marketing

Experience

internship marketing

hero españa, s.a.

2011-7 - 2011-10 · 4 mos

* Hero Baby * Market research: national and international news from the direct and indirect competitors in both product innovations, packaging, distribution and communication. * Store Check: visiting the retailers, analyzing how competition is located and purchase product's samples for new projects. * Supporting new projects and team meetings. * Preparation and control of new packaging. * Management of internal documentation (SAP) and internal/external codes (logistics) * Sales Reports Presentations (Data Nielsen) * Mass Media Relationship to advertise Hero Baby's Products.

brand manager territory

mahou san miguel

2019-3 - Present · 7 yrs 7 mos

product manager territory

mahou san miguel

2016-6 - Present · 10 yrs 4 mos

assistant brand manager bifrutas

calidad pascual

2012-2 - 2014-4 · 2 yrs 3 mos

* Analysis of data for decision making * Follow up sell in- sell out and P&L * Monitor and support brand events (agencies and creativities) * Support the brand strategy and communication * Create and develop of new ideas/concepts/products * Set up and staging of brand presentations * Leadership in projects: * Sponsorship Liga ACB Baloncesto * Product and cost improvement projects * Support the Brand and Product Manager (maternity leave)

marketing and public relations

condé nast

2007-7 - 2007-10 · 4 mos

* Publishing of Vogue, Glamour, GQ * Event organization & Management: Cordination and planinng (Vogue, Glamour, GQ). Task performance in direct contact with assistants and importan figures of public society. * Managed and prepared information for submittal, for invited mass media. * Research and compilation for Contests of the mentioned magazines: Investigation and Overlook of information and international participants brands.