Ingrid Cavalcanti

Analista de marketing @ Unilever

About

Graduated in Public Relations, currently working in marketing with experience in internal communication, strategic campaign development, and initiatives focused on the gaming universe. Passionate about creating meaningful connections between brands and audiences, I leverage my skills to transform ideas into impactful and engaging campaigns. My career is defined by a creative and results-oriented approach, with a focus on innovation and effectiveness.

Country

Brazil

City

São Paulo

Industry

Consumer Goods

Skill

Análise de negócios, Análise de dados, Comunicação interna, Indústria de jogos eletrônicos, Inglês, Marketing interno, Microsoft Office, Microsoft Word, Gestão de projetos, Microsoft PowerPoint, Oratória, Proatividade, Boa comunicação, Mídias sociais, Artigos, Microsoft Excel, Microsoft Outlook, Marketing digital, Gestão de e-mails, Gestão de tempo

Experience

Analista de marketing

Unilever

2025-7 - Present · 1 yr 3 mos

Marketing Assistant

Unilever

2024-1 - 2025-7 · 1 yr 7 mos

Brasil

- Responsible for building the internal communication and endomarketing initiatives calendar; - Development of the gaming platform; - Keeper of meetings for learning and performance analysis of projects/campaigns; - Updating and monitoring the brand's website; - Budget control;

Marketing Intern

Unilever

2022-2 - 2023-12 · 1 yr 11 mos

São Paulo, São Paulo, Brazil

- Responsible for budget and payment control; - Development of internal communication and endomarketing; - Creation of marketing strategies for Gen Z; - Assistance and support in the creation of communication projects;

New Customer Intern

Align Technology

2021-10 - 2022-2 · 5 mos

São Paulo, São Paulo, Brasil

- Responsible for Including, validating, and tracking leads in the system; - Handling customer service; - Supporting the marketing department with campaign results; - Performing checks on received calls and emails; - Delivering configurations related to sales schedules and online reports; - Developing sales pitches and conversion rates;

IT Apprentice

Unilever

2020-7 - 2021-10 · 1 yr 4 mos

São Paulo, Brasil

- Responsible for supporting SAP system issues via the Service Now tool; - Creation of tutorials and Q&As for the intranet support tool; - Creation of quarterly newsletters for Brazil and other Latin American countries; - Presentation of results and updates on Brazilian projects to other areas in Latin America;