Jing Tang
Product Manager @ Baidu, Inc.
China
Chaoyang District
Internet
Business Development, Blogging, Copywriting, Creative Writing, Social Media, Marketing, English, Social Media Marketing, Online Maketing, Photography, Editor, Online Advertising
Experience

Senior Operations Manager
中国 北京
Responsible for camera and short-form mobile videos apps' operation, include content operation, content strategy and online campaign/activities planning. One of our apps Cut Cut, reaching nearly 5000 million installs in google play; awarded the TOP 10 overseas application of MDC-2019 and the most popular application of Appannie 2019 1. Led the operation duty of Cut Cut app, from 0 to 1. Responsible for the whole production's content strategy, through monitoring, analyzing data and making deep research for similar products. Set goals to optimize the conversion rate of content; 2. Responsible for online campaign/activities planning, include campaign strategy, online' data analysis, campaign's rule schedule. Our product's campaign's participation rate maintained at 50%+; 3. Participate in the development of UGC/PGC community platform from 0 to 1, control the community's content, to promote active users 4. Participate in the whole product development, coordinate product design, and technical development

Overseas Content Operations
Beijing
Responsible for NewsDog WeMedia Platform: Set UGC content strategies, explore high-quality UGC content and optimize the ctr of content; Build long-term relationships with WeMedia writers and develop new writers to join; Suggesting stories and generate headline ideas in alignment with targeted reader’s preferences; Analysis of WeMedia market and platform data, to improving ctr of content; Responsible for the online Q&A game: Malamaal. Track and analyze the data for improving the number of participants.

Overseas Business Development
Beijing
Expand the international market and develop overseas customers; Overseas partners communication, contract negotiation, relationship maintenance; Prepare contracts ensuring adherence to law-established rules and guidelines; Responsible for Facebook ads and ASO, including optimization of online advertising

Editor
中国 湖南 长沙
Responsible for the original writing under Travel Column, editing of column names and manuscripts; Coordinating online, print publishing cycles and managing content areas; Suggesting stories and generate headline ideas in alignment with the targeted audience’s preferences; Assisting reporters in collecting information; Independent market research; Analysis of market environment
Jing Tang's Contact Information
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