İlke A.

Brand and Corporate Communication Expert @ NETAŞ

About

I’m a communications and brand management professional with solid experience in corporate environments, particularly in the tech and telecommunications sectors. Over the years, I’ve led diverse projects in corporate communications, digital marketing, content strategy, social media, and event management — often in collaboration with creative and media agencies. From managing internal and external communication strategies to producing impactful content and organizing international events, I bring both a strategic mindset and hands-on execution skills. I’m passionate about building meaningful brand stories, creating engagement across platforms, and aligning communication efforts with business goals. I thrive in fast-paced, cross-functional teams and enjoy bringing structure, clarity, and creativity into every project I work on. Outside of work, I’m inspired by music, philosophy, and languages — and I believe they help me approach communication with empathy and nuance.

Country

Türkiye

City

Istanbul

Industry

Marketing & Advertising

Skill

Ana Performans Göstergesi, Pazara Açılma Stratejisi, Ürün Pazarlama, Pazarlama Planlaması, Facebook Pazarlama, Proje Yönetimi, Performans Pazarlama, Müşteri İletişim, Pazarlama Yönetimi, Kampanya Yönetimi, Etkinlik Yönetimi, Medya Planlama, Stratejik İletişim, İç İletişim, Web Geliştirme, Global Operasyonlar, Haber Yazma, Çevrimiçi Gazetecilik, Düzenleme, Etkinlik Planlama

Experience

Brand and Corporate Communication Expert

NETAŞ

2024-9 - Present · 2 yrs 1 mo

İstanbul, Türkiye

Managing internal and external communications, including corporate PR, media relations, and event organization. Overseeing social media and website content with agency support; producing promotional materials and videos. Contributing to annual reports and representing the company at national and international exhibitions. Supporting communication, PR, and marketing activities for ZTE, our key global technology partner.

Social Media Marketing Specialist

ARN Fintech

2023-3 - 2024-8 · 1 yr 6 mos

A results-oriented marketing professional with deep expertise in the fintech and forex sectors, specializing in integrated marketing and Go-to-Market (GTM) strategy. Successfully developed and executed holistic campaigns across multiple international brands, encompassing multilingual content, digital advertising, and performance analytics. Played a key role in product launch success by aligning branding and corporate communications to drive campaign performance and market penetration.

Digital Marketing Specialist

Anadolu Medical Center

2022-4 - 2023-2 · 11 mos

Managed Anadolu Medical Center’s Turkish and international social media presence. Collaborated on SEO and digital advertising strategies, organized live broadcasts, and coordinated expert video productions. Oversaw agency relations and campaign execution.

Social Media Manager

Ahtapot

2020-7 - 2022-4 · 1 yr 10 mos

Managed social media accounts for clients in NMO, B2B, and B2C sectors. Contributed to ATL and BTL marketing campaigns, press releases, catalogs, annual reports, and brochures. Coordinated online events, live sessions, and social responsibility projects.

Social Media Editor

Star TV

2018-11 - 2020-6 · 1 yr 8 mos

Managed social media accounts for Star TV (television channel) and several of its TV shows. Created digital performance reports and conducted research on international television programs and trends.

Web Content Editor

NMQ Digital

2015-3 - 2015-10 · 8 mos

Coordinated global web page development for Philips Lighting, serving as the technical liaison with Netherlands headquarters. Managed content implementation and updates across international sites using Adobe CQ5 and HTML standards.

Haber Editörü

T24

2014-9 - 2015-3 · 7 mos

Produced and translated timely news articles for T24 (online newspaper), driving engagement and audience reach. Generated comprehensive social media and website traffic reports to inform content strategy and maximize digital performance.