Hyukju Alex Lee

Led the end-to-end market entry and expansion of HFM in Korea as the first hire. Built the business from the ground up — conducting market research, establishing CS, Marketing, and Affiliate teams, and scaling the organization to 10+ members. Successfully launched in November, achieving ~6x growth within 4 months (Oct–Feb). Also driving business development initiatives, securing key partnerships and expanding the local ecosystem.

- Consistently drove revenue growth and retention across existing clients in multiple verticals. - Established and nurtured executive-level relationships, successfully engaging business and technology leaders to drive strategic value. - Sustained high client retention rates by delivering exceptional service and aligning solutions with customer needs. - Managed accurate revenue forecasting, ensuring data-driven decision-making and reporting. - Identified upsell opportunities by understanding customer goals and business challenges, driving additional revenue. - Led strategic discussions with companies of all sizes, from startups to large enterprises, to optimize their mobile marketing performance. - Developed a strong reputation as a trusted advisor, guiding clients on best practices and maximizing the value of AppsFlyer’s solutions. - Collaborated cross-functionally with internal teams—including Product, Marketing, and Customer Success—to support client business objectives and drive account expansion.

- Winner of Sales Club 2021 - Led APAC’s highest revenue-generating portfolio, consistently exceeding targets. - Strategically grew revenue for regional and enterprise accounts by identifying upsell opportunities. - Successfully launched, monitored, and optimized high-impact campaign performance. - Built and strengthened client relationships by establishing key touchpoints, optimizing campaign results, and proactively resolving issues. - Conducted strategic consultations through calls and face-to-face meetings to enhance client campaign strategies. - Collaborated closely with Product, Marketing, and Support teams to enhance customer satisfaction and maximize revenue. - Spearheaded event and seminar participation in Korea, both online and offline.

- Winner of Sales Club 2019 - Signed a key publisher that still remains one of Taboola Korea’s Top 5 publishers today, contributing significantly to the company's sustained success. - Independently built and managed a robust pipeline, consistently closing new business to exceed revenue goals. - Effectively presented and positioned the platform’s value proposition, revenue ecosystem, and key product benefits to prospective publishers. - Led contract negotiations, developed compelling proposals, and created high-impact presentations. - Managed client relationships to foster long-term partnerships and ensure high retention rates. - Optimized publisher accounts for maximum performance and revenue growth. - Supported and facilitated industry events and seminars in both Japan and Korea, both online and offline.

Imported steel products to Thai local market Exported Thai steel products Developed all new other businesses

Imported and distribute an energy saving product from Japan named Denguard Published a used car application, LETCARGO Managed the team and accounts

Person in charge of steel products from POSCO Person in charge for Japanese clients such as Hitachi, Canon, and Funai in Thailand Developed new business of petrochemical (solvent from GS Caltex) in Thailand Managed team members to develop local customers

Coordinated with Yoshiban Japan to establish company in Thailand Recruited right candidates to fulfill each position in the company Visited potential local suppliers both in Thailand and Japan to make contracts Leaded project plan and advised team closely to work according to given timeline Managed overall budget and expense Developed and implemented sales strategies to generate more income and increase sales volume Responsible for all related accounting which includes month end and yearly audit Coached and assisted team to close sale, prepared relevant papers such as Invoice, Quotation and Receipt Ensured to provide exceptional service to customers by visiting factories regularly

Initiated business ideas, researched and developed project plans for Yoshiban Thailand Attended networking events to enhance connection with other companies and promote new business in Thailand Visited local suppliers to find right products to sell in Thailand Learned about ENEOS industrial lubricant Back up sales staff for ENEOS industrial lubricant