Hugo Carrijo

I lead Escriba’s strategy, operations, and growth agenda, with a focus on business performance, portfolio evolution, customer experience, and operational efficiency. My work includes setting business priorities, strengthening customer relationships, driving commercial expansion, developing leaders, improving KPI governance, and building a management model centered on consistent execution. My role is to help Escriba grow sustainably while delivering relevant technology solutions to the Brazilian registry and notarial market, with quality, customer proximity, and a long-term perspective.

At Forward Business School, as CEO and co-founder, I lead strategy, commercial growth, and client experience, with a clear purpose: to position AI as a practical driver of business transformation. Forward is a next-generation business school specialized in Artificial Intelligence. We design executive education programs and strategic consulting solutions that empower leaders and organizations to innovate, scale, and perform in a market driven by intelligent systems. Our work combines strategic vision, commercial execution, and real value delivery — applying AI and methodologies like PACE to drive performance, innovation, and measurable impact.

• Develop and implement a vision and strategy for accounting products in Latin America based on team expertise, customer needs, and market trends. This effort resulted in over a 45% increase in market share and significant improvements in NPS, with a rise of 35 points in Brazil and 22 points in Argentina. • Creation and launch of core cloud products that integrated automation, artificial intelligence, and APIs. This innovation helped maintain the company's market leadership and positioned it as a cutting-edge technology reference in the cloud, supporting our reputation as the best accounting product in the Brazilian market. • Implementation of continuous improvement strategies, business intelligence, and Lean, resulting in a 40% reduction in backlog and a 25% increase in efficiency. This ensured 100% on-time delivery of product versions, with high quality and minimal errors. • Development and monitoring KPIs and OKRs, leading to exceeding performance targets, with 98% of organizational goals achieved and consistently fulfilling strategic business objectives. • Expansion of the Product team in the Latin American region, growing the number of team members by over 100%. This process included developing, mentoring, and promoting ten new leaders, creating the region's largest and most successful product team. We ensured a high-performance and satisfactory culture, reflected in an OHI of 88 points, the highest in the organization's history.

• Leadership of over 50 professionals focused on delivering software solutions for the Brazilian tax and accounting market. • Continuous development of the main product, with constant updates and improvements, alongside error reduction, ensuring the maintenance of market leadership. • Enhancement of cloud products in the portfolio by incorporating automation and APIs, resulting in a significant increase in product usage, exemplified by the expansion from 300,000 to 8 million documents shared monthly. • Application of agile methodologies and business intelligence tools, promoting a more than 30% increase in team performance and a 35% reduction in process waste. • Optimization of operational processes to ensure efficiency and timely delivery of products, resulting in a high success rate for launches. • Implementation of people management initiatives, such as creating career plans, job cards with role descriptions, and competency matrices, resulting in a 40% increase in team satisfaction and a turnover rate below the industry average.

• Management of all IT applications and services within the HR portfolio across the Americas, with a budget of approximately $2 million, ensuring continuous support and effective solutions for Volvo's HR operations in Brazil and the USA. • Successful implementation of agile methodologies, such as Scrum, and Problem Management practices using data-driven visual management. This resulted in a 25% increase in team efficiency and a 95% delivery accuracy. • Business intelligence and control tools usage for capacity planning and team utilization optimization, eliminating allocation and capacity planning issues while improving operational efficiency. • Reduction of operational costs by 15% through ITIL-based problem management, eliminating recurring errors and enhancing system stability and efficiency. • Successful delivery of ten major projects, including four strategic ones, with a focus on delivering value and ensuring stakeholder satisfaction and success. • Leadership of an IT team composed of an IT coordinator, solution leader, business analysts, systems analysts, and software architects. Development of the team's identity, mission, and vision resulted in a 35% increase in team satisfaction and building trust with the HR leadership.

• Coordinated IT services and deliveries for Finance and HR portfolios across the Americas, including Curitiba, Greensboro, and New River Valley (Dublin). Oversaw maintenance and support for applications (levels 1, 2, and 3) to ensure high-quality service delivery and timely execution for over 20 critical applications. • Managed two distributed teams, including external vendors, fostering collaboration to drive IT-related changes and maintain operational excellence. Engaged directly in management to ensure stakeholder satisfaction and value delivery. • Responsible for team capacity planning, budget management, and SLA monitoring. Ensured efficient resource allocation and activity distribution, resulting in a 15% improvement in operational efficiency. • Led the restructuring of IT services in the United States, expanding the team from 2 to 7 resources and centralizing leadership in Curitiba. Implemented a new budget and aligned maintenance and project processes with the company’s global standards to support North and South America. Close collaboration with business units and adopting agile methodologies improved process efficiency and ensured IT operations effectively supported business objectives.

• Managed IT application operations for Volvo's aftermarket and spare parts portfolio in Latin America, overseeing SLAs, budget, and process improvements based on ITIL and Agile methodologies. • Effectively led the mainframe team to ensure comprehensive service coverage and standardization, optimizing delivery in online and batch environments, and ensuring quality and adherence to KPIs. • Collaborated with business units to meet needs and resolve critical issues, effectively reallocating and managing resources.

• Managed maintenance and support for level 2 and 3 applications based on ITIL for mainframe and Windows systems in logistics services (spare parts and aftermarket portfolio) at Volvo. • Led a team with responsibilities including planning, organizing, communicating, and tracking tasks in accordance with the Operational Level Agreement (OLA). • Implemented Lean and Kanban methodologies, introducing lean management practices to improve team efficiency.

PUC RS (Pontifical Catholic University of Rio Grande do Sul) is one of Brazil’s leading universities, known for its academic excellence and social responsibility. The MBA in Leadership, Innovation, and Management 4.0 is designed to empower professionals to thrive in today’s digital economy. This program focuses on developing essential leadership skills that inspire teams and drive organizational success. It fosters an innovative mindset, encouraging students to tackle complex business challenges with creative solutions. Incorporating Management 4.0 principles, the curriculum emphasizes using emerging technologies and data-driven insights. Graduates emerge as well-rounded professionals with advanced management skills and the ability to lead in a rapidly changing environment. Completing this MBA enhances career opportunities and positions individuals to make a meaningful impact in their organizations.

StartSe University is an innovative institution that stands out in developing future leaders, focusing on entrepreneurship and digital transformation. The XBA - Exponential Business Administration program is designed to equip professionals with the skills to manage businesses in a rapidly changing world. This program takes a hands-on approach, developing essential skills for managing exponential companies. Students learn to integrate emerging technologies and disruptive strategies to create value in a competitive environment. Additionally, the course emphasizes developing an innovative mindset, empowering participants to identify opportunities and creatively solve complex problems. Graduates of the XBA program become leaders prepared to tackle contemporary challenges, broadening their career prospects and enhancing their impact on the organizations they work for.

UNICESUMAR is a prominent educational institution in Brazil, recognized for its academic quality and innovative teaching methods. The MBA in Strategic People Management is a program aimed at professionals seeking to enhance their skills in talent management and human development within organizations. This course offers a hands-on approach, covering essential topics such as leadership, organizational culture, and motivation techniques. Students learn to align people management with organizational strategies to boost productivity and employee satisfaction. Additionally, the MBA emphasizes diversity and inclusion practices, preparing professionals to tackle the challenges of today's market. Upon completing the MBA, participants will be equipped to take on strategic leadership positions and contribute to the growth and sustainability of the organizations they work for.

UNOPAR is a well-known higher education institution in Brazil, dedicated to quality education and training professionals ready to face market challenges. The Computer Engineering program provides a solid theoretical and practical foundation that prepares students to work in various technology fields. This program covers essential topics such as programming, networks, embedded systems, and artificial intelligence. Students develop problem-solving, teamwork, and innovation skills, enabling them to create efficient technological solutions. The practical training is enhanced by modern laboratories and projects that simulate real-world situations. Upon completing the program, graduates will be equipped to work as computer engineers, contributing to technological advancement and digital transformation within organizations.