Hiba Sekkeh

Social Media & Brand Strategy @ The Young Old Monks

About

Apart from being a social media manager and strategist, I am also a content creator and use my learning’s from my own profile to understand the latest features and algorithms introduced by the ever evolving social media platforms. I started my journey as a content creator in 2019 and within a span of few months I had the opportunity to collaborate with major lifestyle and beauty brands like Firstcry, Baby Chakra, Jio Wonderland, Vilvah, Tribe Concepts, Keshanada, Colorbar and more. In 2020 I ventured further into the world of marketing and advertising and have worked with brands like GM Modular, Greatwhite Electricals, Hogar Controls, Krsala, VIP Innerwear, Tathastu Resorts, Mangeshi Constructions, Vama Skylight and more for their social media content and brand strategy. With my experience I understand the nuances from the brand side as well as agency side as I have worked on both ends. Also, being a content creator I have a fair idea of the influencer industry from the inside which helps me curate more effective campaigns for the brands. Digital brand Strategy | Social Media Optimisation | Content creation | Copy writing | Brand Strategy

Country

India

City

Mumbai

Industry

Marketing & Advertising

Skill

Market Research, Fashion Design, Fashion Styling, Social Media Optimization (SMO), Microsoft Office, Digital Content, Content Creation, Instagram, Brand Strategy, Digital Media, Problem Solving, Marketing, Social Media Strategy, Social Media Management, Social Media Content Creation, Digital Marketing, Marketing Strategy, Digital Strategy, Research, Team Leadership

Experience

Social Media & Brand Strategy

The Young Old Monks

2023-7 - Present · 3 yrs 3 mos

Mumbai, Maharashtra, India

Content Creator and Social media Strategist

2019-2 - Present · 7 yrs 8 mos

Mumbai, Maharashtra, India

•I create content on social media according to my audience niche. It is also a means to stay updated with the latest features and algorithms of the social media platforms. •I use my personal experience and the experience gained by working with various brands to upscale the businesses and profiles I work with on freelance project basis.

Sr. Account Manager

Cyringe DigiMedia

2022-12 - 2023-5 · 6 mos

Mumbai, Maharashtra, India

•Team lead, social media strategy for all brands on board. •Creating client pitches and overseeing daily jobs of the social media team.

Social Media Manager

GM MODULAR

2020-2 - 2022-12 · 2 yrs 11 mos

Mumbai, Maharashtra, India

•Manage the social media profiles for all 4 accounts of GM (India, UAE, Spain and Nepal) from strategy to execution. •Coordinate with various external agencies for social media and influencer marketing. •Providing support for allied marketing activities of the organisation.

Owner

Label Hiba

2016-9 - 2019-2 · 2 yrs 6 mos

Mumbai, Maharashtra, India

Head Designer and Stylist

Assistant Stylist

Freelance Styling

2014-1 - 2016-2 · 2 yrs 2 mos

• Assisted for a Movie styling • Worked with a couple of fashion design boutiques like Riyaz Gangji and Nisha Sainani

Assistant Designer

VI.ES

2013-4 - 2013-9 · 6 mos

south mumbai

•Assisting the designer from sketching to implementation of design •sourcing raw materials •managing the tailors and embroiderers •co-ordinating with vendors like Aza and personal clients