Hesham EL-Sabbagh
Senior Marketing Manager @ LINE Developments
About
As the Head of Marketing at Maadi Construction Company MCC, I lead a team of marketing professionals who design and execute strategies that target diverse audiences, including tenants, brokers, investors, and employees. I have over 3 years of experience in marketing and sales management, with a focus on the real estate industry. I hold a MBA in Communication and Media Studies from the Arab Academy for Science, Technology and Maritime Transport, a Doctor's Degree in Business Administration and Management from the International Business School of Scandinavia, and a Marketing Professional Certificate from the American Chamber of Commerce. I am skilled in business marketing, strategic marketing management, and industrial marketing, as well as analytical, research, and teamwork skills. My goal is to leverage my expertise and credentials to create impactful marketing campaigns that drive market activity and connectivity for MCC and its stakeholders.
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Egypt
Real Estate
C Level Management, Purchase Orders, Paper Purchasing, Procurement, Inventory Control, Supply Chain Management, Business Process, Procedure Manuals, Financial Analysis, Corporate Finance, Internal Audits, Business Performance Management, Business Analysis Planning & Monitoring, General Business Analysis, Bancassurance, Banking, Communication, Project Management, Multitasking, Corporate Sales Management
Experience

Head of Marketing Department
Cairo, Egypt
Marketing Responsibilities: Design and execute marketing strategies which focus on each specific audience: including tenants, brokers, investors, and employees/potential employees. • Build and run campaigns including e-mail campaigns, social media, apps at the property level and websites to drive market activity and connectivity. • Manage the marketing team, budget, ensure all marketing programs are successful, metrics-driven, and goal-oriented. • Oversee development and implementation of marketing and media budget, and overarching marketing plan including management of all digital assets (ie. website, social), media partnerships and fulfill all elements of each partnership. • Identify and implement effective social media campaigns • Establish effective media relationships on a local and national level to secure coverage from a wide range of mediums • Work closely with clients and partners to ensure their desired objectives are achieved • Act as the project/traffic manager while partnering with the creative department to ensure all necessary promotional materials, collateral, etc. are on brand for all parties • Work closely with clients’ internal communication team • Work closely with clients’ executive teams, preparing speaking points and creating formal documents outlining speaking engagements • Carry out assigned tasks with limited supervision, including coordinating, and implementing projects

Senior Marketing Coordinator
Egypt
-Prepare annual Marketing Budget -Initiate,supervise printing and implementation of new materials. -Marketing material development following-up ( general conditions folders,flyers,posters and stands). -Follow up on the marketing materials availability inside QNB ALAHLI branches. -Promotional items development ( Agendas,vouchers,prestigious gifts and giveaways) -Designing and implementing products’ communication activities and promotional materials for the sales channels -Surveys implementation (distribution,study,statistic and analysis) -Contacting suppliers ( finding new suppliers,negotiating prices,following up the quality and delay of production) -Coordinating and participate in promotional activities and events. -Maintaining excellent relationships with external media and marketing services providers -Participating to the development of the customers' communication tools and internal communication. -Developing and supplying all needed marketing materials for the perceptive products. -Monitoring the Marketing inventory to ensure the availability of the marketing materials. -Launching campaigns for new products. -Following up on the company website.

Business Performance Analyst
Egypt
- Developing Marketing, Sales and Procurement policies and procedures. - Identify risk areas to produce re-engineered processes or adopt of new process that will include controls to mitigate these risks. - Setting, developing, implementing and assessing the client's financial and control regulations study the financial position of the client.

Market Researcher
Egypt
-collect,analyze, and report information about competition through in-depth interviews. -Design questioners and discussion guides. -participate in field work interviews with a selected sample of current and potential customers -Evaluate client's staff. -studying the nature of the overall market and structure a detailed SWOT analyses report.
Education

Marketing
Program Details: • Strategic marketing and its environment • Using technology for Customer Relationships in global environment • Target-Market selection and research • Consumer behavior • Market research • Promotion decision • Product decision • Pricing decision • Budget Preparation • Presentation Skills
Hesham EL-Sabbagh's Contact Information
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