Henrique Carvalho Parreira
Business Owner
About
I'm an experienced Product Manager with 9+ years of experience with digital products and 7+ years as a PM. With experience in product management - having successfully launched over 40 features/products in more than 5 companies. I have extended experience in marketing - as an inbound marketing consultant; sales - as an account executive enterprise, business analytics, and product designer and UX/UI design, making me capable of the overall management of a product’s life from conception to fruition.
Brazil
Belo Horizonte
Human Resources
Computer Science, Product Leadership, Sales, Social Media, Customer Service, Lean Startup, Early-stage Startups, Design Research, Design, Marketing, Pricing Strategy, Team Building, Team Management, Business Strategy, Process Improvement, Product Development, Product Design, Product Management, Content Marketing, User Experience (UX)
Experience

Business Owner
Building Something New
Brazil

Course Instructor
São Paulo, São Paulo, Brazil
Instructor of 3 courses: (1) product management, (2) product discovery, (3) product leadership. Achievements: • Teacher of 4 classes, totaling more than 100 students. • Mentored 11 new product managers. • Rating of 4.4 (5)

Senior Product Manager
Belo Horizonte, Minas Gerais, Brazil
PM/leader of a format squad for freelancers - designers and developers (7 members). Achievements: • We developed the MVP using NoCode tools in record time (10 days). • Validation and launch of the MVP for 35% of the customer base using the new product. • Churn decrease of 18% and greater engagement with the solution by 50%.

Senior Product Manager
São Paulo, São Paulo, Brazil
PM in 2 squads (1) "platform team” - 9 team members (2) "Design System team” - 4 team members Achievements: • Creation of a new product that increased net revenue to $35,000 monthly. • Financial savings of over US$3.000.000 ARR with the pricing feature. • Decreased the number of frauds by 84% and financial savings of US70,000/ month. • Increase the product's CSAT from 44% to 96%. • Launched 23 features/products in 14 months.

Group Product Manager (Expense Management)
São Paulo, São Paulo, Brazil
Led the "expense management" tribe as a GPM with 4 squads (29 members). PM in 2 squads (1) corporate cards and (2) user profile management (14 members). Achievements: • Developed the new pricing model focusing in a SaaS strategy. • Launched 9 new initiatives in 6 months; • Increased the number of transactions by 80% and TPV by 16%. • Increases CSAT by 72%;

Group Product Manager
Belo Horizonte, Minas Gerais, Brazil
Led two cross-functional teams (16 members) Achievements: • New user onboarding feature that reduced account approval time by 78%, • Increased in the number of customers by 543% in the time observed; • Increased in 16% in complete story points in each sprint; • Quality of released code (20% decrease in refactoring);

Senior Product Manager
Belo Horizonte, Minas Gerais, Brasil
Led 2 cross-functional teams with 4 members each. Achievements: • Conceived and developed the new platform design system; • Created the new pricing model, increasing the company's scalability. • 18% increase in MRR; • 7% increase in the number of new customers; • 12% decrease in churn;

Product Manager
Belo Horizonte, Minas Gerais, Brazil
Led a cross-functional team (14 members); Achievements: • Launched 5 new initiatives in 11 months; • Implemented a new SCRUM model that increased the delivery rate by 20% • 6% churn decrease; • 37% increase in engagement with the platform; - 45% increase in the productivity of the content production team.

Enterprise Account Executive
Belo Horizonte, Minas Gerais, Brazil
Negotiated with companies with more than 1,000 employees; Achievements: • Successful negotiation of 28 contracts in 9 months, average ticket of R$ 144k ARR; • New ARR add during the period: 3.88mm ARR; • Promoted to sales representative senior with 136% of goal hit in 6 months.

Inbound Marketing Consultant
Belo Horizonte, Minas Gerais, Brazil
Implemented inbound marketing of 57 clients from content marketing to sales training; Achievements: • 57 recurring clients, with an overall NPS score of 81; • Created a new delivery process allowing a 20% increase in clients per consultant.

Product Manager
Belo Horizonte, Minas Gerais, Brazil
PM from the team that assisted Bancoob/Sicoob in launching and managing new cards. Achievements: • Supervised the creation and development of new cards with an industry partner. • Creation of a new process for issuing credit cards. • Launch of Sicoob's new website and credit card benefits.
Henrique Carvalho Parreira's Contact Information
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