Helena Lima
Marketing Analyst @ brMalls
Brazil
Greater Rio de Janeiro
Cosmetics
Marketing, Market Analysis, Business Strategy, Financial Analysis, SAP , Negotiation, Retail Expertise, Luxury Brands Marketing, Marketing Strategies, Microsoft Office, Microsoft Excel, Liderança, Atendimento ao Cliente, Estratégias de marketing, Marketing Strategy, Estratégia empresarial
Experience

Marketing Analyst
Macaé e Região, Brasil
Principal Tasks: - responsible for delivering reports from the area to the regional. - co-responsible for the management of the cash of the promotion fund through the control of the sending of payments versus the budgeted amount of expenses, control of the receipts and negotiation with the suppliers to improve the payment deadlines. - jointly responsible for the development of marketing actions and events, from their design, development and monitoring. - also co-responsible for narrowing and improving management's relationship with retailers - Performs shopping and flow analysis of the mall; - Monitoring of social media - Relationship with agencies to create material - Assistance in the commercialization of media.

Merchandising Trainee
Rio de Janeiro e Região, Brasil
Specific project destined to expositions return in point of sales and improvement on executions. Principal tasks of the project: - Actual Exposition mapping on luxury label division - Mapping of exposition of principal competitors. - Results analyses - KPIs creation - Development of action plans for space gains

Marketing Trainee - Kiehl's
Rio de Janeiro e Região, Brasil
Principal Tasks: - Responsible for controlling and keeping new business prospection - CRM Development - Stores CRM training - Events Manegement - Develop stores activation and marketing actions - Central contact point between IT and Marketing departments - Stores IT system control and improvement - Stock Manegement - Corporate Sales prospection - Suport Retail Operation
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